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Realtors Setting Commissions?

By
Real Estate Broker/Owner with Spotlight Realty

 

I was just reading about the CFA ragging on the Real Estate Industry. One of their claims was that NAR and Real Estate boards (led mostly by Agents and Brokers) have been trying to keep barriers to entry low. The low barriers to entry causes there to be too many licensed agents, which leads to an inefficient marketplace, where commission rates are kept high. Essentially they are saying that NAR and the Real Estate industry has complete control over commission rates.

Apparently the CFA claimed that there were 2.5 million licensees, and only about 7 million sales annually. Therefore, by most brokers completing only a handfull of sales each year it helped "support a system that keeps comission rates high." And they claim that this is from an economists point of view.

I studied economics, and this couldn't sound more wrong to me. Competition creates efficiency, and the most efficient market, is one that has perfect competition. In general, conditions for perfect competition require:

- A large number of buyers and sellers (check)
- goods or services offered are functionally identical (pseudo-check....nothing's perfect)
- and freedom of entry and exit

The fact of the matter is, the more players that there are in a market, the more competative and efficient it becomes. One factor that could possibly effect comissions in an area, would be a market with a few large players that had a large majority of market share.

I think the better question comes if we take it to the extreme, and assume that the CFA is right, and the real estate industry and NAR do have a magical grasp of (negotiable by law) commission rates. What exactly would be their plan to deal with some of the new discount brokerages popping up, that are giving a percentage of the commission back to the buyers?

The easiest way to deal with that would be to snuff them out. These new discount business models are based on the going commission rates. Use the strength of numbers and the grasp of the market share and make the going comission rate lower. Lower the standard, and their model won't survive.

However we don't see that happening because the real estate industry and NAR cannot change commissions with the flick of a switch. The market sets the rates.

Eddy Martinez
Nationwide Funding Group - Highland Park, CA
I agree the market/demand is king................
Nov 12, 2006 06:36 AM
Stefan Scholl
Buyer's Broker of Northern Michigan, LLC - Petoskey, MI
Northern Michigan Real Estate

Jon,

Not trying to be the devil's advocate here, but have you noticed that both the DOJ and FTC have claimed that NAR is in fact trying to snuff out the discount brokerage models, and are actively involved in litigation against NAR and numerous MLSs over these very issues?

Nov 12, 2006 07:02 AM
Leigh Brown
Leigh Brown & Associates, RE/MAX Executive - Charlotte, NC
CEO, Dream Maker - Charlotte, NC
Allow me to add a comment that is mysteriously absent from any article by the CFA or other like-minded groups...no one forces a consumer to pick an inexperienced or idiot agent.  Last time I checked, there were over 9700 members of MLS in my marketplace. That's a lot of choice.  And there are probably dozens of different fees and commissions being charged by those agents.  Why does the government and why does Ralph Nadar and his ilk-why do they assume that consumers can't make their own decisions???  Consumer choice is indeed king. And with all of these choices, seems to me that WE should be complaining about having too much competition. =)
Nov 12, 2006 07:05 AM
John Novak
Keller Williams Realty The Marketplace - Las Vegas, NV
Henderson, Las Vegas and Summerlin Real Estate

I see the CFA's claims as flawed from the beginning for two reasons. First, we all know that real estate is a great example of the 80/20 or even 90/10 rule, so out of 2.5 million licensees I would estimate that only 250-500,000 are working full-time as a career.

Second, listings belong to the respective broker, not the agent. Requirements for a broker's license are much more stringent including additional education and real estate experience. So for even the newest of agents there is a wealth of experience alongside them in the transaction.

Nov 12, 2006 08:13 AM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

The crusaders at the CFA and FTC who persist in making the statement that "commissions are too high" need to spend a week in my shoes as a broker or one of my agents as a buyers agent or at an Open House today who is on his way to show one more home today or the agent who just called me to see if I'll be available by phone tonight because she's writing two offers and may need me to pull some info for her.  Sure, commissions are too high. 

I suspect that they would end the week believing that commissions are to low for the work, responsibility and risk involved. 

Last time I noticed you can't sue a government employee for reckless statements or acts and when was the last time the CFA was held responsible for their statements?? 

Hang in there folks.  It's going to be a rough ride.  Hard to fight the government when they use your own money to finance their work.

 

 

Nov 12, 2006 08:31 AM
Brian Brady
Matthews Capital Markets - Tampa, FL
858-699-4590

I agree that barriers the entry are low.  I disagree that low barrier to entry artificially INFLATES commissions.  That statement defies all economic principles.

When barriers to entry are high, that would inflate commissions.

 

Nov 12, 2006 05:32 PM
ARDELL DellaLoggia
Better Properties Seattle - Kirkland, WA

Hi Jon,

Mostly I wanted to say Happy New Year!

I didn't realize your blog was an Active Rain Blog.  It doesn't look like one "from the outside".  Was surprised to see you here.

Jan 02, 2007 02:52 AM