Shining a spotlight on my own professional shortcomings is, at first, about as pleasant as a lengthy dental appointment. It's like my old high school job of checking groceries, where every January the store manager would sit me down for a performance review. I'd go in all nervous, certain I would be turning in my badge for some unknown offense. "You're doin' good, Pounds. But...," is how he would start, and then he'd give me critiques, some constructive and some not, that would inevitably help me be a better employee.
As agents, we're on both sides of that desk! We have to assess ourselves instead of getting criticism from a boss in polyester slacks.
But there's something freeing about enumerating the ways that I could have performed better in 2010.
Looking back, here are a few areas where I could have performed more effectively.
- I didn't consistently ask my previous clients for referrals. I did ask here and there, and I received quite a few, but looking back at the calendar I see plenty of missed opportunities to touch base with all of my clients and not just the ones I see regularly.
- I resisted using the buyer's representation agreement because I didn't want to seem like a pushy agent. And it cost me --- two commissions to be exact.
- I sometimes let nonprofit work come before lead generation. Volunteering and fundraising are important to me, but I can't feel comfortable working on those projects without enough deals in the pipeline.
- I should be previewing more property. The quick-speak inventory that Dani Kennedy wrote about is perhaps even more important today, now that so many buyers are looking for that one-off deal that's in great shape an priced way below market.
And to that point, I'm off to write Thank You notes to my clients for their business and referrals in 2010. There's no time like the present to make changes, right?