Observations of Washington real estate states by third party monitors were released this week and my prediction of traffic flow leveling off for our regions leading real estate sites was only halfway fulfilled. Unfortunately, our site at http://www.nwrealty.com/was reported with others as experiencing a decline in on-line patronage.
For the record, our Google Analytics and other statistical tools report a decline of only 4.96%. But tools like these are all that is available for comparing the performance of competing websites.
Washington Only Real Estate Sites:
Our dominance over the NWMLS public site was short lived (hope I didn't boast too loud). The NWMLS and CB Bain sites continued there steady trend for increased growth. Our site (blue line) displayed the same behavior as some of the larger multi-state web sites (below).
Multi-State Sites:
The John L Scott and Brio Realty sites experienced declines comparable to our site (the graph just isn't as dramatic due to scaling). Redfin displays the highest growth rate, but I still attribute this to their recent venture capital funding and expansion into other states. The other large Washington real estate sites continued on with their steady growth rates.
You can trust that I'll keep an eye on things and post another update in October. Thanks for stopping by!
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