Do you want to know the magic formula to sell your house in the current Princeton real estate market and may be other markets as well? OK, it's not "real magic", it's -knowledge I want to share with sellers and future sellers to boost their chances for successful sale. Here are several real life cases of sales (they happened to be in my neighborhood) and the lessons real estate sellers can benefit from. 

Two beautiful homes

House #1 had more unique interior features and showed beautifully. It was priced $100,000 higher than House #2. Neither house sold until the price for House #1 dropped $250,000. House #2 matched the price. House #1 had a bidding war and sold above the New asking price. With this home sold, House #2 also had a bidding was and sold for $50,000 above House #1.  The summary: House #2, which started $100,000 less, ended up selling for $50,000 more than House #1.

              And the winner is…The Unique match

House #3 is in the same community and was not even on the market. The owners planned to sell some time in the future, but made their desires known to an agent. Through word of mouth a potential buyer was identified. The house sold for the Highest price ever in the neighborhood, while two other homes on the same street are still on the market after several price reductions.


The moral of this story:

• Price is still key – it’s not where you start, it’s where you end that counts.

• Competition – watch and play an aggressive game.

• Beautiful homes generate bidding wars even in slow market – if the price is right.

• Buying is emotional - unique match of the home and buyers’ desires – gets the highest price.

• Future sellers - start a relationship with a trusted agent and let them know about your plans in advance.