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Sell Your House - DON'T JUST GIVE IT AWAY!

By
Real Estate Agent with The Legends of Real Estate, REALTORS®

You’ve decided to sell your Jacksonville real estate for whatever reasons. If you’re like most folks I’ve met you probably have said to yourself and anyone who’ll listen, ‘I’m not going to just give it away’.

Highest PriceWe had the privilege of selling my parent’s house this past year. It was the house that my sister and I grew up in. In fact, we moved to Jacksonville and my parents bought the house in 1960. I was only 4 years old at the time so that vast majority of my memories were wrapped up in the walls of that fine old building.

Now anyone who knows my dad knows that he kept that house in top condition through the years. When he added on to make it larger and give mom a nice size kitchen to do her magic with the cooking, he did it right. He kept it freshly painted every 4-5 years and always made needed repairs before they got out of hand.

In his mind, this house was a treasure and whoever bought it should consider themselves fortunate to be getting such a fine piece of real estate… and he was right. When thinking back over all he had done to nurture and maintain the house from foundation to roof, he was absolutely certain that it was worth thousands more than any other house in the neighborhood… but it wasn’t.

Don't Give It Away

Nope, I had to say “sorry dad but as nice as it is, your house isn’t worth any more than fair market value and the market determines what that value is from day to day.” I wish I could say that he believed me and set the price at fair market value from the get go, but like many other sellers he wanted to try to sell it for far more.

I’ll not go into the details but suffice it to say that after several months and numerous price adjustments he finally allowed us to price it at fair market value. And, EUREKA, it sold quickly and he and the buyers were delighted. That’s the good news. The bad news is that if my dad had been willing to price at fair market value when first listed, it would have sold for about $15,000 more. While he was sticking to his guns, the market continued to decline. Unfortunately, this same scenario has played out time and again all over Jacksonville the past few years.

The point of this post is merely to say that if you need to sell but don’tGiveaway want to “give it away” we can help. You won’t have to give it away but you will need to be realistic because regardless of how much you want for it or think that you “need” for it, the fact is that every house sells at market value. The quicker you price it at market value, the quicker you’ll get it sold, the higher the price you’ll receive and you’ll be able to move on with your life.

Give us a call and we’ll help you determine fair market value based on objective market criteria so that you won’t end up “giving it away!”

Joetta Fort
The DiGiorgio Group - Arvada, CO
Independent Broker, Homes Denver to Boulder

Sad reality for so many folks. But isn't it just the way it is, that our own family doesn't listen? Just last weekend the subject of real estate came up with some friends, and my hubby (a project manager for a telecom company) started 'correcting' me!

I hope your thoughtful post saves other folks from making the same mistake.

Jan 05, 2011 06:01 AM
Karol Yeager
REALTY FIVE of Defiance - Defiance, OH
"We choose to give"

Oh sooooo true Susan!

 PLEASE listen to the Real Estate Expert and not your family friend, the neighbor, your dentist or your parents! That must have been a emotional sale to say the least! Karol

"We choose to give"

Jan 05, 2011 06:07 AM
Tim Fennell
The Legends of Real Estate, REALTORS® - Jacksonville, FL
Jacksonville Real Estate

Joetta and Carol... Thanks for the kind words and support.  Hopefully our local market is at the bottom now but the fact remains that, with the large number of competing properties, overpriced homes almost always end up selling for less than if price right in the beginning.

Jan 05, 2011 06:17 AM