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47 Comments on Who would have thought that “not a short sale” would be a desirable way to advertise?
I list my properties "not a short sale" and I still have buyers agent asking me if it is a short sale. Do they even read the MLS sheet?
Not a short sale or approved short sale is fine.
I have both owner occupant and investor buyers who have successfully worked through short sales.
The buyer willing to use a CDPE agent to work through a short sale has a broader set of market choices than the one who chooses to not pursue short sales.
Of course those who do pursue short sales need to be educated about exactly what they are doing. But why should the agent make the choice or suggest failure when success is so possible?
See it alot on those real deal listings. Funny how things change. We would never write " a regular re-sale" it was a given but I have seen more of that too.
Love it! Haven't seen this in my market - gonna try it!
kp
Let me clarify, I'm not saying short sales should not be pursued, the point of the blog, was that the buyer who wants to buy a short sale needs to be committed to waiting much longer than a traditional sale, in order to buy one.
I've worked and closed on short sales, but the point was that when you have to deal with lenders on both sides on the same property, in addition to negotiators and appraisers that aren't well trained or informed, Dave (#10) is correct in saying we are in a "vicious cycle". So disappointing now we are hearing about the "robo-signers."
Thanks again everyone for your input.
It is tough right now. I have so many more people that contact me that do not qualify for a mortgage. It is a whole different world. Interest rates are low but not everyone can get a mortgage.
I used to get excited when I read "normal sale" in the mls information. Now, short sales and REO sales are such a large part of our market that they may be the new "normal sales".
In San Diego we are starting to see the following comments as a headliner on ALOT of listings:
"Not a short sale"
"Not bank owned"
"Conventional seller"
"Conventional sale, not bank owned"
Some realtors locally refuse to show a bank owned or short sale property.
I have investors that are capitlizing on this. Buy a REO or short sale with cash then resale it at a 15% to 20% higher price as "not a short sale". This is big buisness in my market area.
The business is ever changing. I too am happy to see the words "not a short sale", however, in response to Chris' (35) comment, I get a bit distressed when a Realtor arbitrarily decides they won't show a certain product. Sounds to me like the potential for more work has made them forget that their job is to serve the needs of their clients. Great post!
Yes, it's too bad that the banks make it hard for buyers to want to deal with a short sale. They (banks) need to start realizing that there are lots of great options out there such as banked owned and other motivated sellers.
Lisa, So very True. Here in South Florida, "Traditional Sales"have become a commodity as we have so many here that are shorts and reos. I always put the "NOT a Short Sale of Foreclosure" tag on all of my traditional listings now.
All the best in 2011
"Not a short sale" is easier said than done -- but I do love to hear those words. In the Las Vegas market, half of our listings are short sales, and another 20% are REOs.
"Not a short sale" can be a very strong bit of marketing copy. Hadn't thought of that. HMMM... I've had buyers who refuse to look at them because of the unpredictable outcome and time frame. Luckily in our market there are other choices...
It is very encouraging to see "NOT a Short Sale" expecially if buyer wants to close rather quickly! It sames time so that buyer does not fall in love with a property and then finding out it is a "Short Sale."
These days, "Not AFRAID OF a Short Sale" is another way to attract buyers.
We are seeing more and more short sales in TN.. The misconception is the word "Short". It recently took me 4 months to close a home I sold as a short sale. Very frustrating for me and my buyers. Thank goodness they were patient and finally got the home they wanted at a great price. In the long run worth it but they should have called them something different.
I agree, but they still need to be done. Kind of reminds me of Foxtons when they were in business. No one wanted to show the listings, but someone out there is going to show them to our buyers.
Hello,
Very wonderful article. Wish you all a Very Happy New Year 2011.
www.webcontentor.com
Great post Lisa. I too am "short saled out", but in our area (mostly 2nd homes and investment/vacation rentals) many of the properties currently on the market fall into that category. So, for aleast a while, I'll have to grin and bear it.