I have become increasingly aware the consumer is demanding accurate information in shorter time frames. This is not only relevent to our industry but across the board.
Waiting in line has become cumbersome, and this comes down to being impatient.
While this sounds like a negative - I actually enjoy the demand my clients put on me as I am able to perform and this enables me to distance myself from the competition.
How to do it.
Technology has become universal to the point of seamless communication regardless of location, and data throughput on the road is faster than ever.
I use my iPhone to receive emails instantly and respond immediately. I might not completely answer the question, but a response in a short time frame even if only to let them know I will call later in the day - feeds their need for instant satisfaction.
Getting a call from a client who wants information about a property sent to their email. I am sitting at an open house writing this blog. I like nothing better than to tell them they will have it in their email by the time we get off the phone.
Those of us who deny the benefits of technology and get "stuck in their ways" will be left in the dust.
Just my random thought for the day.
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