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Staging: Why Do So Many Balk at HGTV – I Think I Know…

Reblogger Heather Cook
Home Stager with Beyond the Stage Homes

Excellent post by Kristine and very relevant information for sellers and realtors alike. We often get questions from realtors on how to handle sellers who have watched a few HGTV shows and now suddenly consider themselves PROS. I think the valuable distinction between TV reality and the average stager's reality is very important to understand.

Original content by Kristine Ginsberg

First, we stagers have to thank HGTV for getting the word out on the benefits of staging! Most of us love watching thier shows on home Staging, myself included.

That said, the reality is leave it to the trained professionals, like the stagers on these respective shows when preparing a home for sale! Below are some reasons why you might want to consider calling a pro instead of tackling staging all on your own: 

                  

1. HGTV is somewhat unrealistic when it comes to staging your own home: Why, they bring in a team of professionals with an unlimited budget and try to convince the average homeowner they can stage their home just by watching their shows or reading their articles. Not true - I can watch an electrician all day long and still not have a clue how to do electrical work - it's not my area of expertise!

2. Their "simple, inexpensive fixes" are done by professional craftsmen, contractors, carpenters, landscapers, lighting technicians and outside consultants.  Do they really think the average Joe is all that rolled into one?!  Not only are their projects unrealistic for the average homeowner, who has the funds to hire all these professionals?

3. The products they use when staging or redesigning a space are donated because of the free advertising they receive, so it doesn't cost them a penny.  Moreover, they send out a team of professionals to "find" great pieces of art, furniture, rugs and that perfect chandelier at auctions and flea markets. Who has time to search out all these "off the beaten path" places for hidden treasures that would fit perfectly into their home - not me or anyone else I know!

4. When staging a home, HGTV use sewing professionals who whip up cheap, inexpensive pillows, curtains and window seat cushions using a bevy of fabrics to choose from. How many of us have sewing and design professionals at our disposal with remnants of fabric on hand let alone the funds to hire them.

5. When they unveil their staging transformations, they don't factor in the price of labor for contractors,  painters, clean-up crew and paid staff to get the job done, thus their claim that they "staged" a home for under "$2000." isn't realistic at all!

6. HGTV Staging shows recommend adding box trim and crown molding - great in theory, but unless you're a professional craftsman, it will more than likely look like shoddy workmanship and detract from the home. In addition, this is a big investment and not realistic for the average homeowner when staging to sell.

7. Unless you own a florist, who can afford to keep up 20 vases of expensive, fresh flowers while their home is on the market?! Again, great in theory, but unrealistic.

8. They tell you to "create better flow using furniture placement."  Don't you think the homeowner would have already done this if they had they knew how? This is where a professional home stager is invaluable - they are trained on how to accomplish this.

So that's my take on HGTV's home staging shows - love them, but there really is more to it then what is depicted. When staging your home hire a professional stager who will work within your budget, give you a realistic idea of what needs to be done, highlight your home's best architectural features for the biggest return on your investment.  Watching a couple episodes of HGTV's "staging" shows (while they do have some useful information) isn't realistic for the average seller! 

 

Home Staging Morris County - Kristine Ginsberg - (201)602-2562

When you're looking to sell quickly and for top dollar, Elite Staging and Redesign of Morris County knows how to get the job done right. We will use proven techniques to create warm, inviting, updated spaces that will appeal to the masses. In today's competitive market, every home can use an edge and that's what Elite Staging is all about.

Home Staging Website: Elite Staging and Redesign

Morris County Staging Before/After pictures: Portfolio

Email: Kris@elitestagingandredesign.com

           

Posted by

Heather Cook  is Co-Owner and Principal Staging Designer of the award winning Rooms in Bloom Home Staging & Design Inc. based out of Kitchener-Waterloo, ON.


 

Contact us today so we can help you create the WOW Factor in your home.

     

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