Do you send out postcards? I do!

Hi Jim,

And even if they start their search online, who says they won't call you when they are ready to talk to an agent?  It is all good for branding and building your database.

Lisa

Jim, Glad to hear your postcards are bringing in business. 

Gloria

Jim, 

Love that your postcards are bringing you business. I've only done them a few times, but need to figure out a good plan on them!

All the best, Michelle

Jim, your postcards evidentally are doing the job --- good job!    

I have found postcards to be a very useful tool. Better than ecards.

Hey Jim,

That's great they're working for you.  I like post cards also and sometimes combine a Just Listed with an Open House announcement.  Sort of a two-fer.  If people attend the Open House and mention they got the post card, I automatically know they live in the neighborhood and think listing.

Is your CENTURY 21 Award office related to the CENTURY 21 Award in Santa Cruz, CA?

jim: I'm sold on postcards. People appreciate that you thought of them and they respond favorably in my experience.

Jim - Good stuff!  You may be cornering the market and grabbing market share of those who still appreciate the old fashioned way of doing business.  I hope it continues all through 2011!

Jim --- any good marketing technique is done on a consistent basis will bring good, consistent results over time.   Glad this "back-to-basics" concept is working so well for you.  As for your marketing guru's advice regarding doing what others are not, I believe that too!

Jim - I send out at least 100 postcards per week (so far in 2011 - 1052) and they work if you get sending them in a series.

Hi Jim,  I send out Just Listed and Just Sold postcards.  I get them from Sharper Agent who I use for flyers and what-not.  They are awesome and very reasonable. 

Good evening, Jim. I agree... though most home buyers use the Internet to find a home, that also means some don’t. I read that only 2% of homes are sold through an open house. While that’s a small number, it’s still 2%! Which implies that if you have 50 buyers visit the home, one will make an offer.

Great point, Jim...do what works for you in YOUR market...don't follow the sheep like a lamb on the way to slaughter!  LOL (that was bad)

Hi, Jim:

I've resisted sending out postcards because I'm so picky (my graphic design and editing background) that I know I'll take forever to make them just perfect. But I have a nice listing that sold quickly, so I guess I'd better give it a shot.

Cheers,

Robin

I limit my postcards to those who use my services. I get a lot of Real Estate homes for sale, homes just listed, and homes sold all the time. I don't think of these people when it comes to selling my home, it's the names and faces I see over the years in all the different places that determine who will sell my home.

I do remember the card I got from my agent after selling my home though!