Fathom RealtyMost people know that one of the things that will help you rank higher in the Searches, is to have links pointing to you. Since most of the “Guru’s” are pretty specific about the fact that link farms and paid submissions (except for a very few) are NOT helpful… what can you do TODAY to build a few good quality links to your website or content?

Here are 6 of my Favorite Tips!

1.   Complete your profile and include a link to “content” (not just the website URL) in the Profile Section. Great places to do that would include:

2.  Complete your profile and include a link in Website, Blog Site Contact information to Content (not just the website URL)  Just because the Profile Section says what's your WEBSITE doesn't mean that you can't link it to a page that highlights GREEN HOMES (if that's your specialty):

3. Write short posts with links pointing to your content on other relevant sites. You can blog on Merchant Circle, Trulia Voices, Posterous for free and link from there to your other content back on Activerain / and/ or your website.  Adding links to the content that is important to you helps!

4.  Put Hyper-Links in your Email Signature. So many people just have a string of website listed under their name… how long would it take for you to put “Learn More About Me!” under your name?  What if you had some KILLER information about First Time Home Buyers and you added “Learn more about THAT!” under your name.  People will definitely click FASTER on a hyper link directing them to relevant information than just a website URL (how boring!)

5.  Add Hyper-links to content and INSIDE your website from your Activerain Profile. I’ve been told that you might lose points if you go back and update your profile… but if it doesn’t really tell the STORY of who you are, and link people to more information you’ve written, it’s a chance I’d take!

6.  Use Bookmarks to add links to your content. It’s time consuming, and I don’t suggest that you only add every page you write to Stumble Upon… but there’s value in having a great collection of information on a certain topic – like Green Building.  If you are not utilizing the Activerain Outside Blogs for creating a place for people to find information you think is important about a specific topic – try adding links to the articles from one or more of these:

I’m sure you have great ideas for Link building - please share them!

If you have questions about building your real estate blog as you build your real estate business, give me a call!   Josh Harley, Fathom Realty, 214-228-0301. I’d love to help you, and learn more about what’s working in your market! Are you on Facebook and Twitter? Let’s Connect! Originally Posted at Fathom Cafe

Author- Josh Harley :: Broker/CEO :: Fathom Realty :: 972-562-0896 office

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Josh Harley is a gadget/techno geek with a passion for creating new ways to improve his brokerage, Fathom Realty, by leveraging technology, social media and good old-fashioned sweat and hard work. He has an extensive background in Internet lead generation, lead management and lead conversion. This has led him to build a new real estate brokerage with a focus on technology and lead generation while redefining the role of a brokerage in this new era of real estate. Josh writes the real estate technology blog Fathom Cafe with a focus on teaching REALTORS how to utilize technology to increase their bottom line while working more efficiently.

 
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93 Comments on 6 Real Estate Link Building Ideas

20 Most Recent Comments Displayed Show All

FEB
10
2011

Very helpful. Thank you, Josh. We need you young tech-driven Realtors to keep us updated!
3:37pm • #74
226,458 Points 2 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Really great stuff here. Like others I have bookmarked to reference later and I'm putting it on my to-dos.
4:04pm • #75
708,880 Points 39 Featured Posts Outside Blog Called Shot Master

I've never heard of some of these & I'm everywhere. Must be a regional thing.
4:31pm • #76
423,543 Points 5 Featured Posts Outside Blog Called Shot Master

Joshua,

Thanks for the multitude of links you have offered in this post.

Your techno/geekiness is always welcome here in Active Rain.
5:04pm • #77
143,902 Points Attended Rain Camp

Joshua - grat information! Thanks for sharing. 6 more things on my to do list.

 

Venancio
5:39pm • #78

Great Ideas here. Thank you for sharing this. I am just getting started with facebook, linkedin etc and will add some of your suggestions. Thanks again. 
Nazir Abdulla
5:48pm • #79

Thanks for this great list of ideas, Jason!  Bookmarked!
8:33pm • #80

Thanks Josh- Very helpful information
Debbie Prendergast
10:44pm • #81
FEB
11
2011
2 Featured Posts Outside Blog

Josh...Thank you for encouraging info. Im wondering about your feelings about "barcodes". They seem to be more and more exposed and offer many options for marketing. Is it another flash in the pan...or just a stop on the way to something bigger and better...I have an "active rain" barcode..and property barcodes....etc

thank you for all the great advice....Mike
10:14am • #82
1,028,818 Points 16 Featured Posts Localism Sponsor Outside Blog Called Shot Master

This is a great and timely post and earns a BookMark for me to work on latter.
1:14pm • #83
FEB
12
2011
121,336 Points 9 Featured Posts Outside Blog Attended Rain Camp

Hey you got a bookmark from me too.  Thanks for putting everything in one place for us to review!
10:38am • #84
1 Featured Post Outside Blog

Wow Josh!  This is great.  Thank you so much for sharing.  I was really struggling to find places to comment and link back to my site content.  You've shared a wealth of good ideas that I will try.
11:20am • #85
296,346 Points 3 Featured Posts Outside Blog Attended Rain Camp

Love these ideas! It's amazing how much these tips really do for us!!
12:55pm • #86
527,032 Points 7 Featured Posts Outside Blog Called Shot Master

Josh, this is great stuff!  Thanks for sharingk!!! Now I just need another 4-5 hours everyday!!!!  Congrats on the feature!
10:56pm • #87
FEB
13
2011

Thanks for sharing your ideas Josh. Well presented and helpful.
Jeff Pearl
8:06pm • #88
FEB
14
2011

Great links...I had not thought of some of the ways external to Active Rain to link back to posts! Thanks.
12:34pm • #89
FEB
15
2011
Attended Rain Camp

Thanks for the valuable information....more for our SEO/marketing person to research and apply.

Thanks
9:32pm • #90
FEB
16
2011
588,548 Points 4 Featured Posts Outside Blog Called Shot Master

Thanks for this great helpful infomation and including on Dallas Real Estate group.
3:25pm • #91
FEB
18
2011
238,620 Points 5 Featured Posts Called Shot Master

Thanks for the list. I will go to work on my email signature.
11:33pm • #92
NOV
12
2011
389,998 Points 26 Featured Posts Outside Blog Called Shot Master

Now i have work for the day!! I so need an assistant, or a personal trainer for all this. Its actually fun, and a challenge, but so time consuming. I do have to show houses now and again!
12:04pm • #93

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Joshua Harley (Fathom Realty - A Tech-Savvy Real Estate Brokerage) Rainmaker_large

Joshua Harley

Plano, TX

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Fathom Realty - A Tech-Savvy Real Estate Brokerage

Office Phone: (972) 562-0896

Cell Phone: (214) 228-0301

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Fathom Realty represents the future of the real estate brokerage. It is a hybrid brokerage model combining all of the tools, resources and professional branding of the "big brand" brokerage with a 100% agent commission model.
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