What makes someone a happy grasshopper? A lead and that is what I got!

By
Real Estate Broker/Owner with Respect Realty LLC 200311024
http://activerain.com/droplet/7lS


Happy GrasshopperWe all have them, past clients that we lose touch with for whatever reason, but how do you get back in touch with them without sounding like you are pressuring them for leads? Well, I came across Happy Grasshopper here in the rain and thought, what the heck I should give them a try.

What I did is put in customers that I hadn’t talked to or emailed in over a year. I know that should have never happened in the first place, but on December 8th, 2009 my laptop was stolen and I thought I had lost most of my database. I later found back-ups of the contacts on that computer, but some still didn’t make it over to my new CRM software program.

So here is this website telling me that they can keep in contact with my past clients and get me more leads and they were even willing to give me a free trial to test it out. So, I put in only 16 client emails first out of 50 free that I was being offered and something amazing happened.

Just a few minutes after the email went out, I got an email back from a past client, then another and yet another. Yes, I got 3 emails back saying how wonderful it was that I emailed them… this was out of only 16 emails. I got an 18% return on my free marketing! Dang, how they heck did they do that with, if I remember correctly, was a one line statement about the Superbowl?

Now, here is the best part, not only did I get these 3 people getting back in touch with me after a year of not hearing from me in anyway shape or form, one even gave me a lead. Not just a buyer lead, but a buyer that needed to sell first. These guys are amazing! I have to admit when I first saw it, I thought, this would never work, how stupid, but I have to apologize, boy was I wrong!

If you are looking to reach out to past clients, heck even current clients, for more referrals and to keep you in front of your clients, then I suggest you check out Happy Grasshopper and see your business start hopping again.

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Rainer
332,782
Irene Kennedy Realtor® in Northwestern NJ
Weichert - Lopatcong, NJ

I always welcome recommendations from folks I trust, Todd, so thanks!  Must say I just love the name Happy Grasshopper so clearly need to explore.

Feb 24, 2011 09:18 AM #26
Ambassador
1,397,711
Erica Ramus
Erica Ramus - Ramus Realty Group - Pottsville, PA - Pottsville, PA
MRE, Schuylkill County PA Real Estate

Interesting. I use Constant Contact but I'm going to see how this works too.

Feb 24, 2011 10:41 AM #27
Rainmaker
2,550,074
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Debra Walsh shared this w/ me as well. It's on my list of things to try to get done in next 2 months.  (first priority is to hire more staff as I can't keep up w/ my current leads.)

Thx for sharing and for the reminder.  Glad Craig has tried and likes it, too.

Feb 24, 2011 11:24 AM #28
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1,018,452
Margaret Woda
Long & Foster Real Estate, Inc. - Crofton, MD
Maryland Real Estate & Military Relocation

Gosh I never heard of this before, but it seems like it might be worth checking out!

Feb 24, 2011 01:38 PM #29
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1,958,377
Wanda Kubat-Nerdin - Wanda Can!
PK Real Estate Utah South - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

Todd, I have to check it out, glad it is working for you! Congrats on the feature as well!

Feb 24, 2011 02:39 PM #30
Rainmaker
329,141
Mahesh Mike Patel
First Team Real Estate - Anaheim Hills, CA
Call Me And Consider It Done!

I should check out the free trial and what kind of response I get.

Feb 24, 2011 02:46 PM #31
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2,000,903
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Todd - I've seen this before but had never felt motivated enough to look into it.  You've convinced me that it's well worth a closer look.

Feb 24, 2011 02:54 PM #32
Rainmaker
273,347
Kim Dean
www.RealFamilyRealEstate.com - McKinney, TX
d + b real estate, McKinney, TX REALTOR Broker/Own

Hey Todd - thanks for the heads up...until today I had not heard of it before. Will need to look into it if AR's top blogger is giving a thumbs up! ;)

Feb 24, 2011 03:16 PM #33
Rainer
163,096
Ryan Case
SCA Real Estate - Anaheim, CA
877-828-0710

Leads are the best part of this business, outside of handing your client the keys at closing :)

Feb 24, 2011 03:32 PM #34
Ambassador
440,370
Terrie Leighton
Ferrari-Lund Real Estate - Reno, NV
Reno Real Estate Agent ~ Selling Homes in Reno

Thanks Todd! This is very encouraging and a great way to contact those clients who have somehow fallen off our contact lists. I have one client in mind that I have been trying to figure out how to contact without sounding like I'm fishing for business. Can't wait to try out the program.

Feb 25, 2011 01:47 AM #35
Rainmaker
94,224
Sharon Harris
Keller Williams Keystone Realty - Hanover, PA
Realtor

I signed up and have yet to use it. Thank you for telling this story. Now to get off here and get my Happy Grasshoppers e mails out.

Feb 27, 2011 02:36 AM #36
Rainer
158,150
Joelle Embres
jsellhomes@live.com - Parkland, FL
Re/Max Advisors

I'm going to check it out. Thanks for the tip Todd!!

Mar 01, 2011 07:15 AM #37
Rainmaker
877,383
Ginger Harper
Coldwell Banker Sea Coast Advantage - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

This looks so great.  I will check it out.

Ginger

Mar 12, 2011 11:25 AM #38
Ambassador
1,180,520
Susan Emo
Sotheby's International Realty Canada - Brokerage - Kingston, ON
Kingston and the 1000 Islands Area

Todd -  last month I signed on to Happy Grasshopper but I couldn't for the life of me, remember on who's blog I read about it.  I wrote a piece this morning about the immediate results I had but I didn't know who to thank!  Now I discover it was you.  So a HUGE thank you for sharing this info with us all.  It works!!!

Mar 27, 2011 11:45 AM #39
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1,239,072
Joni Bailey
Berkshire Hathaway Home Services - Anderson Properties - Huntsville, TX
Your Huntsville / Lake Livingston Area REALTOR®

Saw this on Susan's post and I don't know how I missed yours but thanks for telling HER about it so that she could tell ME about it!! :OD

Mar 27, 2011 06:21 PM #40
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3,627,072
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

Todd, I just saw this on a reblog.  What do they send out anyway?  Do you get to read it and perhaps edit a bit before the send button gets pushed? 

Geeze!  What a little micro-manager I am.

Mar 28, 2011 08:45 AM #41
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1,691,588
Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

I saw the little testimonial that Susan wrote. I actually signed up but haven't used it yet. I'm going there right now and add my 50 contacts. Thanks for the little shove in the right direction.

Apr 07, 2011 08:00 AM #42
Rainer
118,623
Karen Salmon
Royal LePage Benchmark - Okotoks, AB
Okotoks Real Estate Agent

I think we should all remember that this is only part of keeping in contact with our clients. But any time I can make things easier, I'm in!! Can't wait to get started.

Nov 24, 2011 01:39 AM #43
Rainmaker
1,271,408
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Agent

Great testimonial Todd.  I think I'll give them a try.

Jun 05, 2012 01:51 PM #44
Rainmaker
244,106
Brien Berard
Remax Professionals Laurel MD - Laurel, MD
Maryland Real Estate Agents - Laurel Real Estate

I really like the casual emails.  Its more a reflection of my personality and probably my past clients will agree.  Thanks for the ringing endorsement.

Jun 28, 2012 04:24 AM #45
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