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Tip Jar: Pheromones Sell Homes

By
Real Estate Agent with The Somers Team at KW Philadelphia

Pheromones Sell Homes! Try this:

15-20 minutes before your Open House or before a showing, place a tray of prepared but uncooked cinnamon buns in the oven and bake. Let the aroma fill your entire dwelling. When they are fully baked remove from the oven, let them cool, and place them in clear view with napkins and a note that says "Welcome Home. Please Enjoy."

Your home smells amazing and there will be a special treat for the lucky visitor.

Cinnamon Buns do more than stimulate the olfactory nerve, the treat is strongly connected to memory and it has been linked to reducing depression, increasing libido (wink, wink), and creating an overall feeling of happiness! Scented candles, oils and sprays are not as effective. You can find ready-to-bake Cinnamon Buns at your local grocer.

Try it ! I am telling you...Pheromones Sell Homes!

Comments(108)

Anonymous
Norm Begody

Great suggestion!  Thanks. 

Feb 25, 2011 08:42 AM
#89
Judi Monday
RE/MAX Valley Properties - Green Valley, AZ
CRS-Green Valley AZ Expert, Green Valley Arizona R

Yummy idea!  Thanks for sharing it.

Feb 25, 2011 09:12 AM
Mary Sheridan
Keller Willliams - 1033 Hamilton Place,Johnson City TN 37604 - Johnson City, TN
Creative Marketing, Buyer Agency 423-943-7655

The owner of one of the most wonderful vegetable and fruit gardens I have ever seen had a great idea.   When the house was open, there were always samples of produce to take home, maybe a jar of jelly, and on at least one occasion a buyer went home with a bottle of wine made on the property.   There were sometimes cookies on the counter also, but the produce and the fresh-cut roses from the yard got the most comments.

We joked that maybe I stopped by to see them instead of going to the grocery store.  

Feb 25, 2011 11:29 AM
Brad Hornshaw
Brad Hornshaw Realtor Lynnwood, Bothell, Everett - Lynnwood, WA
Realtor, Listing Agent, Buyers Agent, Investments

Hi Christopher

I like your Idea, but you just killed my diet......Brad

Feb 25, 2011 11:42 AM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Scented candles could make people run away because of allergies (people like me, for instance) but cinnamon smells like the comforts of home.

Good tip! And... I agree with Jeff.

Feb 25, 2011 12:01 PM
Brenda, Ron, Lee Cunningham & Tara Keator
West USA Realty - Phoenix, AZ
Realtors, Homes for Sale - Phoenix Metro

We have suggested cookies, but cinnamon buns sound wonderful!  Only thing - hope that the buyers don't hand one to a child!  "sticky!"

Feb 25, 2011 12:18 PM
Anonymous
Annette Sievert

I stick w/ No 46, the CONSUMER aka non broker. It's a gimmick, you have cookie crumbles and sugar stick all over and we need to say good bye to the thought that there always needs to be food everywhere.Sorry, Honey Bun, not for me. Neutral and clean is just fine.

Feb 25, 2011 01:45 PM
#95
RhondaHeaslip NanaimoRealEstate
RE/MAX of Nanaimo - Nanaimo, BC

I've used homemade gingersnaps and home made peanut butter cookies. MMM...those cinnamon rolls will be next :)

Feb 25, 2011 02:05 PM
Phil Parisi
Sea Flag Homes - Jensen Beach, FL
Specializing in Florida's Treasure Coast

I want to go get one now, thanks for the post

Feb 25, 2011 02:42 PM
Anonymous
Karen Steed
Great tip. It is always nice to have nice smells in a home during a showing. Watch out for crumbs.
Feb 25, 2011 02:44 PM
#98
Steven Pahl
Keller Williams Tampa Properties - Tampa, FL
Real Estate Consultant Tampa, FL 813-319-6423

I usually use chocolate chip cookies myself, but cinnamon buns may make an appearance at my next "open house."

Feb 25, 2011 03:33 PM
Rhonda Abbott
Howard Hanna - Wadsworth, OH
Wadsworth & Greater Akron, OH

What a delicious idea!  I'm picking some up at the store this week!

Feb 26, 2011 02:38 AM
Sylvie Stuart
Realty One Group Mountain Desert 928-600-2765 - Flagstaff, AZ
Home Buying, Home Selling and Investment - Flagsta

I love this idea!! I usually bake chocolate chip cookies, but the cinnabuns seem easier and have a different scent and I love the card idea! Thanks!

Feb 26, 2011 03:03 AM
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

The Cinnabon Stores do the same thing as you walk through the mall - they smell great.

Feb 26, 2011 09:13 AM
Liane Thomas, Top Listing Agent
Professional Realty Services® - Corona, CA
Bringing you Home!

Emotions sell homes. We always had cinnamon rolls on Christmas morning, so for me, that smell would evoke a very strong emotion. Thanks for the tip.

Feb 28, 2011 02:09 PM
Chris Wechner
CW Health Inc - Waterford, MI

Even on a lower level, we realize that most people, if not all people, buy on emotion.  Therefore, we suggest that people trying to sell or rent their home use two-tone paint, instead of just one generic color.  People respond so much better when you do things that trigger their emotions.

I can smell the coffee from here. :)

Mar 01, 2011 07:48 AM
Bob Sweazy
Prudential A. S. de Movellan Real Estate - Lexington, KY

What a lovely idea. I'll try it tomorrow!

Mar 05, 2011 03:27 AM
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Apr 30, 2011 02:01 PM
#106
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May 01, 2011 02:19 AM
#107
Anonymous
Dacey

It looks good and i hope it will as much delicious as it is looking.I will deifinitely try this.

Jun 22, 2011 10:28 PM
#108