In the face of trying to market, market, market what is the best method?
Is print still alive? Is it effective? Is it worth it?
Those are the questions we find ourselves asking. How can we get the most and best exposure? I say that it takes a combination of keeping it old school (utilizing print marketing) as well as throwing in a few new things (internet marketing).
The combined combination, I think helps to reach both markets since we are caught between a print and digital world. We have a combination of print users and electronic users and until the divide between these users narrows we have to reach out to both populations.
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