A feature story on my business, video tours, podcasts, etc. was recently published in the local newspaper - it also went out nationally on the AP wireservice.
Realtors, buyers using Internet to connect
NASHUA – Not long ago, real estate broker Rudy Mayer got a call from a man in Paris who saw a $650,000 Concord Street home listed on Mayer’s Web site.
“He flew in on Saturday and bought it on Saturday afternoon,” said Mayer, of the ERA Masiello Group in Nashua.
“I probably get 75 percent of my customers from the Web site,” Mayer said at a recent open house. “You don’t get any walk-ins anymore. That’s gone.
“If I didn’t have my Web site, I’d probably be dead in the water.”
Real estate has gone from days of paper listings to virtual Web sites, and industry professionals are adopting the latest technology....
But newer technology is emerging, too. Mayer is one of the first Realtors in the country to video-podcast the properties he sells, according to Mayer’s Web designer, Fred Light, owner of Nashua Web Design and Nashua Video Tours.
Mayer started turning his listings into downloadable audio and video files just 11 months ago, but recently upgraded to high definition.
His real estate video podcasts are automatically downloaded to an iPod or other mp3 player of anyone who’s signed up for the subscription, which is free. Potential buyers can download Mayer’s real estate listings and view the audio and video movies anytime.
Or, they can watch them from their computer...