What is in your Home Staging Warehouse?

People ask me all the time, “Karen, what do you keep in your Home Staging Warehouse?” It is a great question and actually one of our APSD training systems has a 144 Basic items that I keep in my warehouse and nearly all of our APSD Certified Home Stagers and Home Staging Professionals now warehouse the same items.

These items include: Towel Sets (A set is; 2 bath, 2 hand towels and 2 wash clothes), Rugs, Shower Curtains, rods and rings, Tissues, TP, Dish Sets (4 plates, 4 bowls, 4 salad plates, 4 mugs or matching glasses), place mats, kitchen towels and so on.

Generally, I list these basic home staging items room by room so that it makes sense to everyone that follows our 144 basic home staging warehouse item checklist.

At the end of each room, it says ‘Pocket of Emotion Specific to Buyer, Family, or Room.’

Last week I wrote an entire article on Pocket’s of Emotion because it really is the turning point for buyers when they are looking for a home. And, you know, as a Home Stager, Investor or Real Estate Agent, if you can get them to fall in love with the home, you can get it sold.

At the “Karen Schaefer’s Home Staging Training Event 2011” I am going to spend an entire session on Pockets of Emotion. What they are, how to best use them, the best POEs for your buyer and so on. The best part is that we are going to hold at contest at the Home Staging Training Event, 2011 for the “Best Pocket of Emotion.” And, yes, I already have mine! So, if you are already coming to our ‘STAGE’ event, start getting your Pocket of Emotion™ ready! If you are not registered, we have less than 60 seats available and the price goes up on April 1^st, so get registered now! www.APSDmembers.com/STAGE

The purpose of the Pocket of Emotion™ contest is to help everyone that joins us, flex their creativity muscle. You know how sometimes you can get caught in a rut, but what if you had 100 new ideas when you left this amazing 3 day home staging training?

Why do you need to use Pockets of Emotion? Well, when you can help your client sell their home in the shortest amount of time for the most amount of money, I PROMISE your agent, seller or investor will already have your next home staging job lined up for you, not to mention a referral! Whoo Hooo! One great Pocket of Emotion…the house sells…you get another home staging job and an referral! THAT is why they are so important! Imagine having 100 of them at your disposal.

In this real estate market when there are so many home choices for the buyers, you have to figure out exactly what makes yours stand out. It is always the APSD Pocket of Emotion that gives your buyer pause, makes them remembers, has them crying tears of joy or laughing their tail off! Now that is what gets them to remember your property.

You can find out the details of the Pocket of Emotion contest at www.APSDmembers.com/STAGE along with all the other details of the amazing ‘Karen Schaefer’s 3 Day Home Staging Training event 2011.’

So, next time you are doing inventory in your warehouse, make sure you have the 144 basic items, along with the perfect Pocket of Emotion for each home….your POE results will speak for themselves!

Here are some of the results Pockets of Emotion™ have achieved for our members!

“ Fran and I staged a house in Nutley, NJ on 3/8 and I found out tonight that it sold for full price on 3/10! Staging Works!Thanks again Karen for putting us all out there in the spotlight. That is something that is invaluable and also very humbling. With sincere gratitude,” Mary Fitzgerald, Staging Works!, NJ

“Karen just wanted to let you know, staging works for us great. We use the strategy for all our houses from St Louis, MO, Monmouth Co, NJ, Atlanta, GA to St Petersburg, FL . Just sold a house for 98% of list price. Let me now if you ever need a testimonial.” Be blessed, MJ Mark Jackson

Isn’t it great when people get results?

To your home staging success,

Karen Schaefe

Founder, APSD The Association of Property Scene Designers The World Leader in Home Staging Training and Certification

www.APSDmembers.com/STAGE Join us for the best 3 Day Home Staging Training of 2011 – Karen Schaefer’s Home Staging Training Event 2011