This past week, I was at the Michigan Association of Realtors Conference in Mt. Pleasant, Michigan. It was an excellent time of education, training and getting together with friends. I attended Saul Klein's class on the Future of Technology, Web & the Real Estate Industry. Truth be told...a year ago, this class would have had my head spinning.
But, that's the difference almost a year of blogging can make! I continue to be astounded at how much utilizing a blogging platform has changed my approach to business, my knowledge base and access to a whole new network of clients.
Klein's opening statement was a direct challenge: "Be Different OR Charge Less! He went on to talk about the fact that the real estate industry is at a crossroads; we are in the midst of a paradigm shift.
This fundamental change in the structural components of what a real estate transaction is will dramatically alter the landscape of current practitioners of the trade. Within this context, Klein briefly discussed the transition from Web 1.0 to Web 2.0. Although the discussion did not focus to the extent and detail which I would have found most useful, it was instructive to hear Blogging being addressed as a major trend of transformation occurring within the real estate industry.
Earlier this year, we had a Blogging Seminar in Grand Rapids, Michigan. Michigan weather being it's unpredictable self surprised us all with nearly a foot of snow in blizzard like conditions which started just prior to the seminar. In-spite of this more than 75 brave souls came out to Noto's to be a part of Grand Rapids, Michigan's First Blogging Seminar. The event focused on introducing the concept of blogging to the audience which consisted of real estate agents, brokers, mortgage lenders, stagers, title company reps & home warranty specialist. As a result of the feedback from that conference, 2 more Seminars are now scheduled!
These Expanded Seminar Offerings will Feature the Following Topics:
Blogging For Business...How to Make Money with Your Blog.
Blogging for Impact...How to Create Interesting & Visually Appealing Blog Posts.
Blogging to Capture Your Target Market...How to Differentiate Yourself through Your Blog.
Blogging Made Easy...Ways to Create A blog Through Utilizing Innovative Tools.
Using the Latest New Technologies to Boost Your Business & Income
Seminar Dates: October 25, 2007 AND November 7, 2007
Time: 9:00 a.m. - Noon (Registration Opens at 8:15 a.m.)
Cost: $35.00 (Pre-Registration) $40 at the door. (E-Mail laudu@grar.com or craigboening@sbcglobal.net of America's Preferred Home Warranty Co. to register/pre-pay)
Where: Grand Rapids Association of Realtors Auditorium (GRAR) 600 Kenmoor SE, Grand Rapids, Mi
Speakers: Lola Audu, Associate Broker, Audu Real Estate & Sara Bonert, Industry Relations Manager Zillow.com
*FEEL FREE TO BRING YOUR LAPTOP. Wireless Access available in GRAR building.
Click Here to read Blogging Articles by Speaker, Lola Audu
Stay Tuned for More Details...
Sponsored by: Metropolitan Title Company, First Horizons Home Loans, America's Preferred Home Warranty Company, Restorations Inc., Buchanan Insurance
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