I was listening to the radio this morning and heard that Yahoo is unveiling a new site or expanding the existing one for real estate searches to include more videos - I'm not sure how I feel about this.
How much is too much?
When a Buyer is searching on the internet for months at a time, which they do, they are inundated with virtual tours and videos. When I am searching for my buyers, I am inundated as well. The virtual tours that are "slow" or won't let you pause them so you can actually see a room, irritate me to no end. And then there is the music. I usually put up multiple pictures on all my listings and the virtual tours as well. For the tours, I try my best to make sure the sequence is only a second or two between images, as we all have such a short attention span these days...the tours that take too long...loose my interest rapidly, as I sure happens with internet searchers too.
My thoughts on these tours are; might they be detrimental to our sellers?
If you are looking at multiple tours, or your buyers are...you are weeding out the homes on your list to see.
I don't like that.
A few pictures give you the feel of the home, but unless you actually walk into the home, drive through the neighborhood etc., you don't get the feel for that home. The tours show you a lot to weed out, but we want our buyers to actually go there and see how it feels.
Case in point....I personally live in a neighborhood in a great commute area, close to shopping and a military base...but this neighborhood is in a park like setting. As soon as you drive in, you breathe. It has running and biking lanes, lots of trees, a neighborhood shopping center and many community amenities...but on a virtual tour, all you see is that the homes with the best park like setting lots were built in the late 80"s, so you'll have the "oak wood" trim and "80's" style kitchens etc. The newer neighborhoods have the expansive kitchens...but when you walk outside...you can touch your neighbor's car.
Buyers need to see the place and actually walk in before they get a true feeling for the home. That's why I'm not sure that the virtual tours are such a great idea - they tend to weed out great properties. Any thoughts?
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