I have noticed many agents do not do their homework when it comes to listing a property on the Multiple Listing Service.  When acquiring a new listing it does not take much to do the research and get answers.  When you have a new listing, find out what tract it is located in.  Don't fill out "other" or "custom" when the tract actually has a name.  Many agents research areas by the tracts because their buyers like a particular area and not always Thomas guide numbers, which means they will miss your listing.  Be as accurate as possible, ask questions, get answers.  What school district is it in, elementary, middle & high school?  Many home buyers are looking for their children to attend certain schools or districts.  Supplying this information only makes your listing a better selling listing. 

As for photos...carry a camera with you at all times just in case!  When you first post your new listing it goes out to all the individuals who are prospecting a property just like the one you have listed.  Adding a simple exterior photo gets that many more people interested.  If you don't have a photo on your listing, it is easier for interested parties to delete and write off the property believing the property has something to hide.  Don't use your cell phone camera to take pictures.  Sure they have come along way, but the quality is just not there yet.  Be as through as you can be when entering a listing into the MLS.  It will only give you a better chance of selling the property and giving the homeowner what they rightly deserve.   

What else do you see missing from the MLS that you want agents to fill in correctly?

 

4 Comments on Multiple Listing Service

OCT
02
2007

Noelle

You have just described my biggest pet peeve. At least our MLS will fine agents for omissions like these. 

2:08pm • #1
104,180 Points 9 Featured Posts Outside Blog

"Real estate is a local business, driven by local buyers and sellers, and best served by local professionals."
     -- Gary Keller, Founder, Keller Williams Realty- February, 2000

There you have it! If you're selling local Real Estate, you need to understand the local Real Estate Market! It's the finer eccentricities of a neighborhood that might get the home sold. Are you doing your best to market a home if you don't know the finer details? Of course not!

What's more is spelling errors:

      New Ktihecn, Csuotm Canbteis, Two Car Grargae

 

Noelle, 

Kudos for not succumbing to anything less than World Class Service!

All the Best!

Ricardo Bueno 

3:30pm • #2
OCT
04
2007
Amen!!!!!
Josh Macaroni
5:44pm • #3
JAN
24
2008

Hi Noelle,

I noticed this blog and your attention to having photographs of each new listing immediately.  I work with several of Huntington's top producers and am directly involved in their marketing, which includes cost-free virtual tours and still photographs (for fliers or postcards i'll design).  Just wondering if you'd like to chat sometime in person about my services, I'd love to add value to your business while saving you time and money.  Have a great evening!

Jeff

11:33pm • #4

Leave a response…



(optional)
What does the graphic say?
 
Rainmaker_large

Noelle Hipke

Huntington Beach, CA

More about me…

Star Real Estate

Office Phone: (714) 840-1031

Cell Phone: (714) 290-4500

Email Me



Links

Archives

RSS 2.0 Feed for this blog

Find CA real estate agents and Huntington Beach real estate on ActiveRain.