Special offer

Would You Turn Your Home Into A Billboard In Exchange For “Free” Mortgage Payments?

By
Real Estate Agent with EXP Realty NCREL #258287

Adzookie Paint My House

This photo comes from mobile advertising website Adzookie.

In exchange for allowing them to paint your house as one giant eyesore billboard, they will pay your mortgage each month as long as the house remains painted, from 3 months up to a year. They will paint everything except the roof, windows, and awnings, in bright colors including their website name/logo and social media icons, and will repaint it back to the original colors after the end of the agreement.

The company’s founder and CEO, Romeo Mendoza, says that he sees the plan as a way to help spread the word about his company while helping homeowners as well. Most of those applying for the program are facing financial difficulties, with many approaching foreclosure or strapped for cash due to medical expenses.

The person agreeing must own the home. It can’t be rented or leased, and I assume this won’t fly in most, if any, homeowner’s associations or in areas with by-laws restricting bright paint colors. Still, it could be a way to save some money for those with trouble paying the mortgage, or a profitable way to annoy your neighbors.

If you’re interested, you can apply at Adzookie’s “Paint My House” page. Competition may be stiff though, as the company has received thousands of applications already, since launching the website offer last Tuesday. The original plan was to paint only 10 houses but, due to the large amount of interest and help from other advertisers, Mendoza now says he plans to paint 100 houses as billboards, with plans to extend the promotion if it attracts enough interest in the site.

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The views expressed in this blog are those of the author of the post, Raine Carraway, and of the comment posters respectively, and do not represent the views, policies, or opinions of any company or brokerage firm I am or have been affiliated with, any Association of Realtors, or any other person or entity other than the original author. Blogs may be reposted, with attribution and a link back to the original post, or "re-blogged" via ActiveRain.

 
Laura Higginbotham
Arizona Real Estate Options - Mesa, AZ
Broker/Real Estate Consultant, Mesa, Arizona Home

Kind of a WIN-WIN situation...though I must admit I would NEVER do it. :)

Apr 11, 2011 10:49 AM
Jim Patton
Aspire Home Real Estate 209-404-0816 - Modesto, CA
Realtor - Stanislaus ,Merced, San Joaquin Counties

Raine - I'm betting that this is not going to fly in most residential neighborhoods and if there is an HOA it's definitely not going to happen. 

Apr 11, 2011 04:00 PM
Judith Parker
ProStead Realty - Charlotte, NC
CRS, GRI, CMRS, Charlotte, NC

Hi Raine...it looks like some of the houses I show but on the inside with their many colors.  I have to agree with Jim...this will not work in a neighborhood with an HOA.  Have a great evening.

Apr 11, 2011 04:39 PM
Raine Carraway (Michelle Carraway)
EXP Realty - Lenoir, NC

Laura, I wouldn't either, but I guess desperate times call for desperate measures. I've even heard of people getting ads tattoed on themselves for money or discounts.

Jim, I agree with you there. THis is one of the few things that would make me wish I lived in a neighborhood with a HOA.

Judith, I've shown a few of those colorful houses too, and one with a purple and blue exterior, but nothing as crazy as that pic yet.

Apr 11, 2011 04:50 PM
Elizabeth Byrne
Keller Williams Realty - Arlington, VA
Arlington Virginia Real Estate

Raine, this is an interesting idea and may benefit people in desperate times. I hope it works for some distressed owners and helps them get out of bad situations. Have a great day.

Apr 12, 2011 01:55 AM