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Sales Skills to Improve On

By
Title Insurance with Heinrich Group

8 Sales Skills to Improve On  

Sales Skill #7: Have More Fun

  

Sales is fun when you are in control and closing deals. Selling is miserable when you are under pressure to close business.

 

Take the pressure off yourself to close and instead focus on qualifying and motivating your prospects.

 

KEY TIP: Shift the responsibility back to the prospect to solve his own problems, and the pressure to make the sale will be gone. Focus on selling at your best only to qualified prospects and you'll close more and have fun doing it.

# 8: Bonus Sales Tip

  

When you are giving a presentation, selling on the telephone or one-on-one in your prospect's office, picture your prospect as having the words SO WHAT stamped on his forehead. Imagine

that for everything you say, the prospect is asking "so what, why should I care?". Remember, prospects only care about how what you are selling can eliminate a problem that they have or help make their business or life better. The answer to this question is always what your product does for them (benefits), not what your product is (features).

Comments (1)

Richard Weeks
Dallas, TX
REALTOR®, Broker

Kevin,

Great advice; however I remeber one of the first things Judy said was "assume no one is going to do their job except you".

Apr 15, 2011 02:51 AM