Special offer

The Buyers Didn't Want to Leave ...

By
Home Stager with Beyond the Stage Homes

Last month, we were contacted by a new real estate brokerage to do a consultation for a client who was just outside town in a lovely area where the houses are larger and sit on huge grand lots. We had never worked with this particular realtor before and we knew this was an opportunity to really show him what we could do!

The home owners were a lovely couple who had spent the few months leading up to this point de-cluttering, packing things away and generally getting into the mindset of wanting to sell. Their home was gorgeous with beautiful peaks in the roofline, lovely wide verandas and a gorgeous interior. We gave them tips on how to best show off what they already had and it included moving some furniture around, editing some furnishings out altogether, doing a little painting and furnishing the front living room which was completely empty. As the living room was the first room off the foyer and one of the first rooms buyers were going to see, it was very important that it show well. The home owners knew this and we created a design plan to furnish this space and then add some lovely touches to the rest of the main floor. Our timeline was tight - we did the consultation on a Wednesday evening and by the following Monday night, the staging was complete and the house went up for sale the following day.

Additionally, the style of the home was very traditional and the setting more rural so our design elements were much more traditional than we normally work with and our palette was taupes and creams as we were working with a cinnamon hue on the walls. 

A week and a half later we got a call from the thrilled clients that the house was sold - and that it had sold in the first five days on the market for full list price. We arranged to de-stage the property and on the day of de-staging, the client shared with us more details about the successful sale of their home. The house was listed on a Tuesday and while there had been a few showings, the real action took place of the open house on the Saturday. The home owners took off for the afternoon and the realtor had a record number of visitors throughout the open house with many potential buyers visibly impressed by the home. So impressed that one set of buyers came for the open house and wouldn't leave! They called their agent from the open house and asked him to come over and they were still there when the home owners came back home at just after 5pm. They prepared an offer on the spot and the home owners realtor arrived back at the home with other offers so it became a competition. The buyers who had stayed however, refused to give up and in the end, their offer was accepted. Our clients tell us that after the offer was accepted, the two couples enjoyed a glass of wine out on the back deck and got to know each other.

When we were de-staging, our clients couldn't thank us enough for all our help. Without our help, they believed they would not have had such a successful selling experience and they couldn't thank us enough. The realtor even said that "the plan came together like a great recipe" and he can't wait to use our services again. We can't take all the credit - our clients did a lot of work before we even arrived and they were open to all our suggestions and to investing in our staging services to add the final polish to their home before it went on the market. As the realtor said, its like a great recipe and when all the ingredients are present then the final dish can't help but be a success!

Posted by

Heather Cook  is Co-Owner and Principal Staging Designer of the award winning Rooms in Bloom Home Staging & Design Inc. based out of Kitchener-Waterloo, ON.


 

Contact us today so we can help you create the WOW Factor in your home.

     

Comments(15)

Veronika J. Doherty
Better Homes and Gardens Rand Realty - Warwick, NY

What a great experience for all. This was a dream come true for the seller and a very happy day for the buyer.

May all your projects garner the same results!

Apr 23, 2011 04:24 AM
Sharon Lord
Maracay Homes - Peoria, AZ
New Home Advisor

Heather that is AWESOME!!!  Clearly, the home and staging really spoke to the eventual buyers - and how great that they and the sellers were friendly enough to have a glass of wine!  So often they are adversaries......

Apr 23, 2011 04:29 AM
Linda K. Mayer
License # 01767321 - La Verne, CA
Realtor, SRES, SoCAL, A REALTOR YOU CAN TRUST

How awesome for you and for all the people involved!  I hope you have as much success in every job you do!

Apr 23, 2011 04:49 AM
Kathy Burke
Sensational Home Staging~~Danville, CA - Danville, CA
S.F. East Bay Home Staging

Heather.....it's always rewarding to work with great clients and then to have them sooo happy with the out come....TERRIFIC!!!

Apr 23, 2011 05:43 AM
Heather Cook
Beyond the Stage Homes - Kitchener, ON
Delivering beautifully staged spaces

Veronika - Thank you :) And yes, it was a great experience for everyone involved!

Sharon - I know, its often a very different situation when it comes to selling a home so I'm really happy for both the buyers and sellers - they both got what they wanted!

Linda - Thank you :) I hope for the same thing!

Kathy - Definitely makes our job better and more rewarding, thats for sure!

Also - I do have to apologize that the pictures were not taken by a professional. The realtor indicated that he was taking care of the photography and as we had never worked with him before we didn't know that he meant he was taking the pictures!! So - lesson learned and next time we'll be working with our pro photographer.

Apr 23, 2011 05:52 AM
Ginger Foust
Certified Staging Professional - Oakhurst, CA
Home Stager Oakhurst CA, Dream Interior Redesign & Staging

Congratulations Heather on a job well done, from the startm with a great outcome for everyone involved. 

Apr 23, 2011 06:23 AM
Karen Otto
Home Star Staging - Plano, TX
Plano Home Staging, Dallas Home Staging, www.homes

What a great testimonial for you and your work Heather! Great job!

Apr 23, 2011 06:49 AM
Julia Maher
Nestings: Connecticut Home Staging and Model Homes - Fairfield, CT
Connecticut Home Stager

What a great story and teamwork!  Love the taupe and cream against the cinnamon paint.  Smart!  Julie

Apr 23, 2011 07:17 AM
Brian Madigan
RE/MAX West Realty Inc., Brokerage (Toronto) - Toronto, ON
LL.B., Broker

Heather,

This is a very nice presentation. I have always favoured traditional homes myself.

Brian

Apr 24, 2011 03:34 AM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Heather--you have been batting a thousand all year and this is just another great one.  So delightful to have a client who is ready and willing to do the work and then see the payoff so quickly. 

Apr 24, 2011 01:49 PM
Heather Cook
Beyond the Stage Homes - Kitchener, ON
Delivering beautifully staged spaces

Thank you everyone! It's always great when a plan comes together so we can get the desired result - a SOLD house! 

Apr 25, 2011 11:35 AM
Ron Marshall
Marshall Enterprises - Saint Michael, MN
Birdhouse Builder Extraordinaire

Terrific story.  I can hardly believe they wouldn't leave, but, then again.  So, I hope they use you to help them get their new home in order!

Apr 25, 2011 03:15 PM
Heather Cook
Beyond the Stage Homes - Kitchener, ON
Delivering beautifully staged spaces

Ron - its definitely a great story and a dream come true for everyone involved. And yes, our clients have already asked us to assist them with their new home (its being built) which we are really looking forward to.

Valerie - thank you :) I'm glad you enjoyed my story and you're totally right, its a realtor's dream. This particular realtor admitted prior to using us that he was anti-staging but after our office presentation he decided to 'give us a go' in his words and this was his first experience. I am sure it won't be his last! 

Apr 26, 2011 12:17 PM
Wendy Tomm
Beyond the Walls - East St Paul, MB
CCSP, RESA-PRO, BBB - Wpg Realtors

Heather you staged a traditional home beautifully.  Congratulations on a job well done and a quick sale.  Always nice to have testimonials from these clients too.

 

Aug 16, 2011 03:24 AM