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6 Tips for Using Twitter to Build Your Real Estate Business

Reblogger
Real Estate Agent with NEPTUNE REALTY 0225-075558

If you're not on Twitter yet, consider getting an account.  I think it's best to master one social media at a time, but if you take a little time to learn what to post, it can be useful.  If you're not comfortable with it yet, start by creating an account and use it to READ what other people are talking about, once you're more comfortable you can start tweeting.

Original content by Real Estate Marketing 1

"What are you doing?" That's the question you'll read every time you log in to Twitter. It's a throwback to how people first used the "microblogging" service when it was launched in 2006 - to write short messages about, yes, what they were doing.

Today, Twitter is so much more. About 6 million people around the world use it to stay in touch with colleagues, to network, and to build and maintain client relationships.

Twitter vocabulary: @ - combined with your username, this is your Twitter handle. See who's talking about you by clicking on your handle (on the right-hand side of your Twitter page). To signal that your tweet is for, or about, another Twitterer, use that person's @username. For example: @username It was great "meeting" you at today's webinar. Let me know how I can help you as you prepare to sell your condo.

Followers - the people who elect to read your tweets. The best way to get more followers is to write tweets that people want to read. Begin building your network by following like-minded folks - when you find someone who tweets about the topics you're interested it, click on their @username, then click "follow."

# - the "hashtag" is a way to categorize your tweet into a certain subject or topic. Put a hashtag in front of a word or phrase that you'd like associated with your tweet. For example: What's going on in the #Phoenix #realestate market? Prices rose for the first time in three years. Read more http://link.com . . .

RT - it stands for "re-tweet" and it's a copy of another Twitterer's tweet, often with a new comment added. Use it in conjunction with @username. For example: RT @username What's going on in the #Phoenix #realestate market? Great blog suggesting now is the time to buy! To re-tweet, or reply, to a particular @username, click the "reply to" arrow next to that person's tweet.

6 tips for Twitter success:

1. Limit your tweets to 140 characters; point people to your website and blog for more information. Twitter is all about the short and tweet. Use your tweet as a teaser to entice people to a web article or blog. Because website addresses can take up a big chunk of your 140-character allotment, use a free service like bit.ly to shorten the link.

2. List your Twitter handle on your website, blog, and in your e-mail signature. It's simple: write "Follow me on Twitter!" with a link to your Twitter page (www.twitter.com/username).

3. Remember, "Why should I care?" Before you click "update" put yourself in your followers' shoes. Ask if they'll care about what you're tweeting. Visit my website to see how great it is! ranks low on the "Why should I care?" scale. 5 Tips to Sell Your Home in a Hurry - Tip 1: Stage your home to stand out. Read more at www.link.com . . . is much better.

4. Keep it professional. If you're using Twitter to build your real estate business, keep colleagues, clients, and prospects in mind when you tweet.

5. Save searches on topics that you want to talk about. Twitter is about conversation. To make it easier to find - and join - relevant conversations, use the "saved searches" feature. You'll find the search box on the right-hand side of your home page; once you've run a search, click "Save this search" just above the results list.

6. Work to build a network of other agents, buyers, sellers and investors whose relationships will benefit your business. Twitter isn't a popularity contest. Resist the urge to sign up for services promising "thousands of followers a month" - they send out automated tweets (the same for everyone who signs up) that are almost always irrelevant and, sometimes, offensive. Those services may quickly build you a large following, but it may come at the expense of the quality of your tweets (and perhaps your reputation). You're much better off slowly building your network by writing tweets that are interesting and relevant to your area - the kind that people in your network actually want to read.

With these tips in hand, go forth into the Twittiverse and succeed (but mind your Twittequette). See you on Twitter!



Read more: 6 Tips for Using Twitter to Build Your Real Estate Business | REALTOR.com® Blogs

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Search the MLSDrick Ward, Realtor and Broker Associate    757-575-5156

Neptune Realty - Virginia Beach, Virginia

 

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