New ideas sometimes come dressed up like clowns or fools. It can be hard to tell whether you're looking at the next great innovation or just another flash in the pan.


Wright FlyerA hundred and three years ago, a couple of bicycle mechanics were considered nut cases. Until they flew at Kitty Hawk.

Thirty three years ago a marketing executive packed pebbles in boxes, gave them names, and became a millionaire selling Pet Rocks. Genius or just plain clever, they had crazy ideas that placed them out in front.

Pet rocksSo you can understand why I was feeling pretty smart the other day when I heard about a new website called BuyerHunt.com that lets sellers search for buyers. According to an Inman News story, "The site allows prospective home buyers to create a free profile that describes the home they are seeking." Hmmm...sounds a lot like the Buyers4YourHome feature that's been on my website for several years! My B4YH allows sellers to scroll through a list of potential buyers. I run an "ad" for buyers. It includes information about area, price range, school system, and other features the buyer is seeking. I keep the buyer's information confidential and make the connections for interested sellers.

When I first created the page, some people thought it was a slightly crazy idea. Now, after several years, the Buyers4YourHome page is one of the most visited on my site. People looking for a specific home go there to post their needs. Sellers scan for a possible match for their home, often before they even sign the listing agreement. I offer this service to other agents who have a specific buyer. I run an "ad" for them. And that "ad" sometimes turns into a listing for me.

Crazy idea? Maybe. But don't dismiss it. You just might be ahead of the curve!

http://www.homerome.com/

Baltimore,Md

 
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9 Comments on Was the Pet Rock a crazy idea?

NOV
27
2006
250,180 Points 11 Featured Posts Outside Blog
Not long ago I visited your site and thought your idea was brillant! Yes, folks I do go snooping on web sites!
9:46pm • #1
361,208 Points 38 Featured Posts Localism Sponsor Outside Blog

I am so glad that you are a snoop! Brilliant, yep I like that description. Thanks for the comment.

I got another lemon. Guess I will have to make lemonade.

10:50pm • #2
NOV
28
2006
140,105 Points 62 Featured Posts Outside Blog
 Hi Margaret, I just checked out your website, I love you tag line "Sell you home with Margaret Rome". Hard to forget.
12:51am • #3
537,417 Points 45 Featured Posts Outside Blog
You always have such wonderful ideas, Margaret. And you're a Poster Child for single agents everywhere. You do much more than many agents with teams.
6:05am • #4
615,662 Points 244 Featured Posts Localism Sponsor Outside Blog
Hi Margaret, I love that feature on your web site. Very unique. I guess they don't make a box big enough to keep you in:)
8:19am • #5
361,208 Points 38 Featured Posts Localism Sponsor Outside Blog

Marti, I LOVE your website and I LOVE your art. What talent! That tag line started out with "market" and was changed later to "Sell". It has been very successful for me. I look forward to seeing more of how you are using your fabulous art!

Sharon, a poster child for single agents; everyone needs to know I married (13061 days ,who's counting)but practice as a solo agent. You are an amazing agent who shares so much.

Bryant, I don't think boxes are made large enough for us!

 

 

12:08pm • #6
NOV
29
2006
110,235 Points 26 Featured Posts Localism Sponsor Outside Blog
Margaret, what I love about your post is that you see all the plusses in creativity; and you see the 'new kid on the block' as validation and not a threat...it is no wonder you are so successful. Great words of wisdom here.
1:00pm • #7
361,208 Points 38 Featured Posts Localism Sponsor Outside Blog

Carole,If you are trying to make my day, you  succeeded! I love working with new agents, I love the fresh new ideas, I love sharing what I have learned over the years in this wonderful business. I have just spent the morning speaking to a group of agents from another RE company. I spoke about technology but opened it up to questions and it was awesome hearing the newer agent's questions and comments.

 

 

1:48pm • #8
DEC
14
2006
147,946 Points 23 Featured Posts Outside Blog
Nice post (used with permission :) )
7:29pm • #9

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