Selling a home or selling property is an important part of a home owner’s life; especially in a situation where a buyer has the upper hand because of supply and demand. In a buyer’s market it can be frustrating to sell your home. Here are 9 ways that you can sell your home fast, reduce stress and maximize your profits.
1 Know What To Disclose
Everyone has different reasons why they have to sell your home. They have different reasons why they set a price, how much time they want to spend, how much money they have to invest to get their home ready for sale. Whatever the reasons, whatever is important to you, keep it to yourself. So many times we see home sellers who reveal way to much to home buyers. Don’t reveal your motivation for your sale to anyone. Let your real estate agent do the talking. If a buyer asks you why you are selling simply say that your housing needs have changed.
2 Pay Attention To Market Value
The pricing trap is part of the reason some home sell fast and some homes sell slow. When you set a price you tell a buyer one thing…this is the absolute maximum they will have to pay for your home. That’s why pricing to high or too low can be detrimental to your sale. Also pricing wrong also gives a perception about the quality of your home. If you don’t price correctly based on your neighborhood your home will sit on the market for a long period of time. As a result, buyers will begin to think that something is wrong with your home.
3 Go Back To School & Do More Homework
Make sure that your real estate agent is looking for homes that sold within your neighborhood over the past 6 to 12 months and research what they listed for. That will give you an idea your house selling price range.
4 Speaking of Real Estate Agents…
Make sure you have a good one. Did you know that ¾ of homeowners say that they would not use the same Realtor again? It’s a sad fact that many agents have poor communication skills which in turn can result in not enough feedback, lower pricing and an overall bad relationship.
5 Increase Your Home Sale Potential & Build An Emotional Response
Appearance is critical; don’t ignore the way your home looks. You can’t change the neighborhood or the home model but you can generate emotions of buyers by keeping the home clean and uncluttered. You want buyers to envision themselves in your home, to see their family eating, to see themselves moving in.
6 Make Information Easily Accessible
When a home buyer finds your home online or comes to an open house you want them to have every piece of information they need to follow-up before they leave the website or leave the open house. You don’t want a buyer to leave without all the information they need to make an offer. That’s why a seller’s agent needs to be experienced to know what does and doesn’t work.
7 Know Your Targeted Home Buyer
Just like in consumer sales every buyer has a targeted audience. During the negotiation process, if you know your buyer you have a edge. For example, what is your buyer’s motivation? Does he or she have enough money to pay the home selling price? Knowing information such as this gives you an upper hand because you will now how far you can push to get the home selling price you want.
8 Don’t Let Legalities Ruin The Deal
Now that a offer is made it’s okay to talk. As a matter of fact, make sure you disclose everything so you won’t have a legality issue in the future. If you are a home seller you should disclose all know defects in writing. When a buyer has been told of every problem in writing they can’t come back later to sue.
9 Don’t Move Out
Vacant houses are more difficult to sell and there is a reason for that. First, the home looks sad, depressing and forgotten. Secondly, it tells a buyer that you are want to sell fast and they will see you as desperate and try to get a better deal. Thirdly, seeing a full home provokes a emotional response from buyers who want to see how a family looks in the home.
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