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Do You Recycle....Your Blogs I mean?

By
Real Estate Broker/Owner with RE/MAX Associates 574299

 

Do You Recycle....Your blogs I mean?
 
What do I mean by this?  Well...I started this blogging journey a while ago, but Man Writingreally didn't know what I was doing or how to do it.  Anybody else in this boat?  
 
So, despite not knowing how to write decent content or anything about SEO, colorsfontscool pictures, (or anything that would remotely make my blog entertanining) and having no idea just what in the heck Google Juice was and how it could help me in my business, I started to write anyway.  I just figured I would dive right in and figure it all out some day.  I mean, I saw all these other Active Rain Success stories and just knew that if I kept at it, I would too some day have my own success story to share with everyone. 
 
Well...I never figured it out by myself, go figure.  I was always on the outside looking in when folks were talking about getting business from their blogs.  I just figured that it takes a long time and that someday I would "get it".  Well...when I didn't "get it" for the business aspect of bloggng, I decided I had to go and find it by taking some special classes through this person you may already know.  Her name is Katerina Gasset and she gives these great classes called SEO to the Top.  I highly recommend it by the way if you are in my boat or have any idea what I am talking about. 
 
Anyway, the little I have learned thus far is that true SEO is found in these special thingys called keywords and those you need to figure out for your own market.  Now, of course, there is a lot more to the classes and SEO, but it is a start and I have since learned how to make my blogs a tad more entertaining, (at least they are to me), which brings me to the point of this little blog, (don't roll your eyes, I was gettin to it).
 
Are there blogs way back in the past that you wrote and wondered why no one responded?  This is content you just knew should be featured or at the very least have 100 comments.  Do you have hyperlocal content that is just sitting there with very little activity?   You can look that up on your statistics page by the way.  This will give you an idea of how many folks are clicking through to your blog, (just in case you didn't know). 
 
Well, if you have improved on your blogging techniques and or SEO, (or both) and want to jazz up those old posts you can do that and perhaps give your content a little more boost.  All you need to do is go back and put the original post back into draft mode and then you can edit it from there, (if you just edit it, it won't show up as new.  You must put it in draft mode first). 
 
Perhaps now you know how to put in colors in your fonts, or a different type of font.  Maybe now you can put some better photos on your blog or update you hyperlocal posts with actual hyperlocal keywords that will help you get your content better noticed.  Perhaps now you are a better writer than you were when you started this journey, (I know I am...I think) and you can update your content with more meaninful stuff.  Either way, it's pretty easy to recycle your blogs. 
 
By the way, you will not get more points for this blog, unless this time around it gets featured, (which you thought it should have been anyway).  You may get a few more points for comments left on your post, but that is about it.  This is just a way for you to refresh some content that you thought was good in the first place and you want to make it better and get that wonderful content NOTICED.
Anway, we all know that recycling is good for the environment so it can't be all that bad for some of that Active Rain content that just needs a little updating!  Recycle Away :)!
Blog Updated to Add: These blogs will also probably NOT count for the 31 Days of May challenge that a lot of you are participating in.  Just want to clarify that it is for you to get more mileage out of posts that you wrote a while ago that may not have gotten a lot of notice before.  Lots of Luck :)!

 

Posted by

Brenda Mullen – San Antonio Texas Real Estate Professional

Brenda Mullen Your San Antonio TX Real Estate Agent
 
Selling a San Antonio Texas area home involves many steps and having an experienced  San Antonio  Texas Real Estate Agent by your side will make the transaction run a lot smoother. I would love to be your San Antonio Texas Area Real Estate Professional! I assist both buyers and sellers in the San Antonio Texas area with either the purchase and or sale of residential real estate.
 
As an Accredited Buyer’s Agent, I have received special training to guide and educate you through the entire home buying process. From start to finish, I listen to your needs and desires in what you would like and take the information you give me to find you home.
 
As your San Antonio Texas listing agent I am well versed on the local San Antonio Texas area Real Estate Market. You can expect personalized service that includes a detailed consultation on how to best position your home to be competitive in today’s market with an in depth comparative market analysis, and advice on staging. I use the latest and most up-to-date marketing methods to get your home in front of as many buyers as possible. Being your San Antonio Texas area Realtor® not only involves just finding the home or selling the home, but being your guide, negotiator, advisor and advocate and making sure that your needs and goals are met. Being your San Antonio Texas area Realtor® is one of my truest passions, and “Helping You Find Home” is my number one priority.
 
 
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Brenda Mullen
Broker-Associate/Realtor®, ALHS®, MRP®, ABR®, ePro®

Team Leader The Mullen Group with RE/MAX Access - Helping You Find Home
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Comments(175)

Jennifer Manchester
Suburban Properties of Charlotte, LLC - Mint Hill, NC
GRI, ePRO, ASP - Broker/Home Stager

I have been on ActiveRain for a while and just seriously started blogging this month.  I too am noticing all kinds of things that I want to learn about.  I am going to have to look up Katerina and her class to learn more about it.

 

Thanks for  the info and congratulations on the post.

May 25, 2011 03:12 PM
Not a real person
San Diego, CA

I went to experiment on my other profile, http://activerain.com/russelray, since I’m in the process of closing that profile down. I did six posts, one from 2011, two from 2010, two from 2009, and one from 2008.

In all instances, as soon as I edited the old post, put it into draft mode AND SAVED it immediately in draft mode so that I wouldn’t lose anything if the power went out or ActiveRain hung, I immediately lost the 225 points that I had originally gained. When I edited it again and made my changes, changed it back to Public, and saved it, I got 225 points but the post now shows up as a new post in this week. Never got the 225 points back for that post from years ago, so really the net effect is not 0, it’s a loss of 225 points because I have now used up one of my posts for this week.

I even went to my Points Summary to see what was showing there. In all instances, the post that I edited is no longer showing for that week in the Points Summary, so ActiveRain thinks I only did nine blog posts in those six weeks.

Perhaps what you’re doing is simply changing it to draft mode and NOT saving it, then editing it, then changing it back to public and saving it. That really never puts it into draft mode as far as ActiveRain is concerned. If you save it in draft mode, it WILL take away points from that old post and week, and that’s regardless of the date.

May 25, 2011 03:35 PM
Antonio M. Cardenas Broker Associate
RE eBroker Group - San Leandro, CA. - San Leandro, CA
"The Realtors In Motion"

Thank you Brenda for a good post, we have all been thinking about what to do with our past glories... now thanks to you, we know what to do.

Antonio

May 25, 2011 05:30 PM
Robert Courtney
Lihue, HI
Century 21 All Islands, RA, CDPE, MCRE, CIAS

Hmmmm!  Brenda now you have got me curious!  Have to crack open the archives.

May 25, 2011 07:02 PM
Fred Carver Real Estate Consulant
Retired BC Realtor - Victoria, BC
Accredited Real Estate Consultant

Hi Brenda....Go Girl Go! Congratulations on your feature post.

I just dropped in getting ready to leave fort a few days to Seattle for Jane's Birthday...haa. I agree go back over your old posts, heck you probably wrote some really good stuff that just needs a few key works, Neat Graphic or a little colour to be more interesting and get read.

Cheers, hope to read your video Post when I get a chance...have a great memorial day weekend.

Yes kick your SEO up several notch's and sign on with Katerina for her SEO class's

May 26, 2011 03:47 AM
Barbara Charlton
inactive - license is on ice with State of MN - Lakeville, MN

Excellent idea, and love the tips -- thank you!

May 26, 2011 05:19 AM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Thank you all for the additional comments.  I am glad I was able to provide some helpful tips! 

May 26, 2011 10:15 AM
Cindy Marchant
Keller Williams Indy NE 317-290-7775 www.marchantteam.com - Carmel, IN
"Cindy in Indy" , Realtor, Fishers Real Estate

Late to another party...such is life...came here from Jennifer Manchester's post! 

Keywords are key...no pun intended...whenever you write a localism post you want to weave those key words in and link them not to your website, but to your IDX...there's gold in them words!

May 26, 2011 02:40 PM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Better late than never Cindy :)!  Thank you for letting me know someone linked to me.  That was kind of cool!  SEO is very important as I am sure you already know :)

May 26, 2011 02:55 PM
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas

Brenda, this is great information.  I took the SEO to the top from Katrina a year or so ago and learned a ton but not this!  Thanks for sharing!!!

May 26, 2011 06:39 PM
Pamelyn Meller
The Property Shoppe Team LLC - Lyndon Station, WI
CDPE (Certified Distressed Property Expert)

thanks for the information, and I think you have a great writing style and managed to "pimp your blog" now. keep up the good work.

May 27, 2011 08:28 AM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Hi DeeDee-Thank you.  I am learning lots

Hi Pamelyn-Thank you :)!

 

Look for my follow up tomorrow.  

May 27, 2011 04:05 PM
Jenny Durling
L.A. Property Solutions - Los Angeles, CA
For Los Angeles real estate help 213-215-4758

So how DO you add color and change Fonts?!

May 28, 2011 09:03 AM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Hi Jenny-That's another blog :)!  JK!  There are LOTS of tutorials on AR on different ways to do this.  Here are a couple of ideas.

First, if you have a PC then you can get the Mozilla Firefox Web browser and then get the Scribe Fire Add on.  It's all free.  Here is the Link to the Tutorial on how to use it to get fonts and colors into your blog http://activerain.com/blogsview/1353230/how-to-use-scribefire-to-enhance-your-activerain-blog-posts  You may have to copy paste it into your browser.

Another way I do this is I have a MAC and I use my Gmail account and I just draft a message.  With Gmail you can change fonts and add color and then I just copy/paste it into my blog.  

These are just a couple of ways,  There are many.  Lots of luck and I hope I helped :)!

 

May 28, 2011 09:12 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Hi Brenda.  Great idea to go back and update your content based on new learning.  I have done this several times...but NOT by changing to DRAFT, but simply editing and resaving.

Fussel is mainly correct in what he says/warns...and in fact I experienced this end of March w/ a post.  (I'm putting aside the prior to May 2009 thing which I had read abt...and I didn't start here until 2010).

Anyway, here's how it works:

1.  When you save to draft you lose the 225 pts (and any comment points). 

2.  When you republish it, you get the 25 pts back for channel + comment points...and, you ONLY get the 200 pts back if you are under 10 posts a week.  If you write 10 or more a week, you will lose the 200 pts.  and, I experienced it myself and it makes perfect logical sense.

Now, knowing that, you need to fgire out what's most important to you to choose your method...points (and if you post less than 10 per week, this is irrelevant), comments and potential for feature and SEO.

Now, certainly making imporvements in key words and content can help your SEO.  Based on what Bob and Katerina said at Raincamp, it seems that republishing it to a later date will hurt your SEO since google prefers length of time - they both acknowledged that.  Also, as Bob pointed out, if you change the title, it does NOT change the html title (althoug not sure the impact of this if you change to draft first...maybe this will work in those cases.

I'm all for improving the content for SEO.  You just need to be aware that there could be a point deduction if over 10 posts a week.  and, I think it's unclear if it's better for SEO to update it vs. draft and resave, but my gut tells me updating will be better...it may take longer for google to cache the changes, but once it does, I think you are prob. better off.

May 28, 2011 01:29 PM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Hi Debbie-Now this does make some sense :).  As I don't post over 10 posts a week, that is why I haven't lost any points.  I guess in a way, we are both right.  Thank you for stopping by and clarifying.  

May 28, 2011 01:35 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

You're welcome.  Any time.  BTW, AR did credit me back the points when I explained what happened.

May 28, 2011 02:01 PM
Ellen Wright Adams
Academy Mortgage.......We are a Equal Housing Lender - Eugene, OR
LoansByEllen- Licensed in Oregon

Brenda, Debbie & Russel:  Thanks so much guys, I did not know all this.  Being relatively new, I have a few blogs that could use 'updating', and now I know how to do it.  THANKS AGAIN!!!

May 28, 2011 04:37 PM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Hi Debbie-Good to hear that.

Hi Ellen-So glad that you were able to get some more tips for updating :)!

May 29, 2011 02:01 AM
Ken Barker Realtor® GRI, E-Pro Certified
Dilbeck Real Estate - Burbank, CA

Brenda - I am here from Donnes Sunday post. I like what you had to say and I certainly have entertained going back to add the proper content i SHOULD have done in the beginning. Since it only goes back to 2010 I don't have that much to do.  It is not every post I need to adjust.

I also do not post 10 in a week for the most part. And points are points they are not my concern and why I am here. Although it is nice for ranking.

I ere to Debbies response as I think she experienced it the right way. Unless you do 10 or more a week you are not in this affect.

May 29, 2011 06:38 AM