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Tech Tip: Adding Facebook’s Send Button on Your Real Estate Blog

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Services for Real Estate Pros with Agent Image

A real estate professional who has his or her own real estate blog should learn to keep two things in mind: first, a good agent blog is one that is not only informative, but should also be user-friendly and up-to-date. With content-sharing getting more and more popular these days, it is good to consider giving your site visitors a more convenient way of sharing information.

Adding a Facebook Send button is a great way to do this. The Send button kind of works similarly to the Like button, but with privacy options, meaning you have the option to share the content only with certain people. According to Facebook Developers, "the Send button is a social plugin that websites can use to let people send a link to a friend through Facebook Messages, post it to a Group, or email it to an individual.”

Facebook designed the Send button to be used alongside the Like button. By including both on your real estate website or blog, your readers will have option to broadcast the things they like and also send it to specific contacts. For example, if your readers see a new video listing or home seller tip on your blog, they can now send a message or email to potential clients to discuss or share it with their group in just one click. To generate the code to add to your site, just use the configurator form from Facebook Developers on adding a combined Like and Send button or a standalone Send button.

For example, if you want to have it added on your WordPress posts, open your single.php file on your theme’s folder, then paste the code inside your loop. You will need to locate loop.php file to do this on other themes. Make sure you have used XFBML on your blog.

If this sounds too difficult, you web developer can certainly help you out and add them for you.

First, fill out the configurator to get a Like button. Type in the page address and choose the layout and size of the button. You also have the option of choosing whether the word “Recommend” or “Like” will appear.

real estate blog - get like button code

 

Make sure that you have all the attributes needed. Scroll down and check that know what each attribute means and how they work.

facebook send button - attributes

 

Fill out the form for an Open Graph Tag. This helps identify what industry your webpage is under.

facebook send button - open graph tags

After you have included a Like option for your page, you can now work on the Send option. To have a combined Like/Send button, add the attribute send=true on your Like button code.




To add a standalone Send button, fill out the following configurator:

facebook send button - standalone

 

Developers can add this code for the standalone Send button:



For more tech tips or advice on how to optimize your real estate blog or agent website, you may contact us for a Free Consultation or call us at 1.800.492.6777.

Comments (5)

Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Always sounded difficult - but it's not so difficult to add this 'send' button to my blog. Thanks for sharing this tutorial. (Bookmarked so I can go through it step-by-step when I do this.)

May 24, 2011 03:11 PM
Jon Zolsky, Daytona Beach, FL
Daytona Condo Realty, 386-405-4408 - Daytona Beach, FL
Buy Daytona condos for heavenly good prices

Like Praful, I am bookmarking it so that I can return and figure out how to do it. Too late to do it now, and it looks too intimidating

May 24, 2011 03:15 PM
Kate Elim
Dockside Realty - Spotsylvania, VA
Realtor 540-226-1964, Selling Homes & Land a

Hi...I've put this off way too long.  Thanks for the push and the tutorial.

Kate

May 24, 2011 03:16 PM
Anonymous
kelownaweb.net

It is such a knowledgeable post. As a web design agent I learned a lot from you. I will use this for the development of my website. Have a great day.

Feb 19, 2013 10:47 AM
#4
Bilal zaidi
KvTech - Autaugaville, AL

Hello,

 

Thank you for sharing amazing tutorial kindly please share you'r knoweldge and experience for how to increase instagram followers and using for real state leads.

 

Regards

Bilal 

Jan 04, 2018 03:04 AM