This month's ActiveRain Challenge is to "Create a marketing piece that incorporates a QR code, MS Tag or other mobile marketing application." This is my submission.
I've been adding QR codes to my open house flyers. While still 'perfecting' it, I've found that it both gets attention and is helpful for follow-up information. I've found that following a recommendation to create a QR code with short URL works best. Less clutter.
In my latest open house flyer for 1114 Del Dor Drive, Point Pleasant, NJ 08742 I've incorporated 2 QR codes. I've place one that takes the user to the public MLS information page for this listing. The other takes the user to search page including Waterfront home for sale in Point Pleasant, NJ.
This beautiful home has the scenic Point Pleasant Canal in it's backyard. Itis so relaxing to sit on the deck or patio (or better yet in the built in pool!!) and watch the boats wander back and forth between the Barnegat Bay and Manasquan River. The home is located on a dead end street so privacy doesnt get much better. With 4 bedrooms, 2.5 baths, an attached 2 car garage, beautiful kitchen with granite countertops, central A/C (altough there is a great breese off the water & nearby ocean that usually keeps a pleasant tem,perature), a wood burning stove and hardwood floors in the living room and LOTS more this home needs to be seen to be appreciated.
While I provide other pages of information at the open house (about the area, area comps, etc) the feedback I've gotten is that people find it useful. In fact, in my area, it seems most are not familiar with QR codes. Another thing to chat about for a few minutes and build a little more of positive experience for the potential buyers to take with them.
Thanks for taking the time to look through my post! I hope the QR codes worked (if not, please let me know!). In closing, I've added some more pictures below (which can be seen on the listing page brought up by the left QR code above. If you're in the area, please stop by and visit me on Sunday from 1 to 4pm! It's a Great Home.