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I wrote earlier that Alan Greenspan announced that the housing "correction" was over.Dice

However, a unique discussion has been going on over at Sellius about the recent announcement by the National Association of Realtors that home sales are down nationally.

And the discussion is one that every buyer has been having internally, whether they know it or not.

"When should I buy?"

Maybe that is too easy. But if you are in the market to purchase a home, why haven't you? Or if you are selling your home, why hasn't those second - and even third - showings resulted in offerings?More...

Looking at it from a different perspective.

As a buyer, what risk do you have if you don't purchase that home today? And as a seller, what pressure can you put on the buyers to make them buy today? The answer to both is .. relatively little. 

There are more houses on the market today, than buyers have seen in close to 15 years. They are sitting longer and prices -- at least in central Ohio -- have not dropped a significant amount.

The basic economics equation is that when supply equals demand then the market will reach equilibrium (remember Adam Smith's "Invisible Hand" theory from high school civics?). It is the basic concept that drives our market.

So, translating that to the current real estate market: supply is high.

Theoretically, that would mean that we need to stimulate demand (add buyers) to return  supply to "normal" levels. Normally, when dealing with something like housing that would come in the form of price reductions and incentives.

The incentives have come, but for the most part, we haven't seen the buyer's respond to these incentives. And the home prices are not dropping at rates to drive people into the market.

Why?

Because the basic Econ 101 concept doesn't really work in this type of market.

Sellsius provided a great thought on what led to the recent growth market, and an insight into the current market's troubles:

"The fear of higher prices spurring sales: Panic demand

In fact, I believe the run-up in prices during the last boom actually spurred sales because people feared if they didn't buy now the price would be higher tomorrow."

Hence, we leave the world of "true" economics and enter into the world of "risk managment" -- a nicer way of saying "panic buying".

The concept is pretty simple, and makes a lot of sense when held against our current market.

In a seller's market -- especially one as hot as recent years -- a home that is priced correctly is going to move, and move quickly. So, as a buyer, if I WANT this property then I need to write that purchase contract today -- and maybe, even offer above list -- or it could be in contract and my opportunity is lost.

Even worse, the changing housing market would make "your perfect" house a luxury. By chance, if you find a three bedroom 1-1/2 bathroom ranch in that perfect subdivision -- there may be only one on the market. So if you miss this property, you are settling for a home that may not have all your desired features.

Of course in a buyer's market, all those risks remain. But the mind-set of the buyers have changed. Now they are asking:

  • Where is the bottom of the market?
  • Can I get this cheaper?
  • How long has this been on the market?
  • How much do they owe?

They don't have the incentive to purchase, as the risk of losing this property has decreased and the pressure is now on the seller. When sellers offer incentives and "small" price decreases it only shows a level of desperation and makes the buyers feel more empowered. Not the result the seller was looking for.

But, as a buyer, what risks do they have in the current market?

  • Too many homes on the market: The glut of homes has a lot of effects on the market, but in the buyers mind it gives them too many options. So now the "luxury" of that three bedroom and 1-1/2 bathroom ranch in the "good" school distirct has been replaced with a "commodity" of all these similar homes. Are they the same? Of course not, but they are close enough that a buyer would purchase home "x" or home "y" and be happy. What makes this a buyer's risk? I've seen this lead to house overload. Too many houses in a sub-division make it look bad -- but when EVERY sub -division has that, how do you differentiate the good from the bad?
  • Too much information: Pick up a daily newspaper in Ohio and you are going to find a story on foreclosures, builders in financial trouble, and just general real estate woes at least a couple of times a week - if not daily. Add on to that the hundreds of Web sites that "promise" to give them all the information they need when buying a home -- and you have information overload.
  • Missing the best deal: This is one that I'm finding with a couple of first-time home buyers that I'm working with. We've looked at new-builds, condos, repossessed properties, and traditional homes, close to 30 in all. Why so many? Because they are overloaded with information and have become petrified they will miss the "best deal" in a home if they buy today. They feel empowered and are using that to their best advantage. The risk is that they will pass up "x" to look at hundreds of other houses and six months later they realize that "x" -- now sold -- was the house they wanted.
  • Instant Equity: Reap the seeds that you sow. Living in one of the nation's top foreclosure markets in nation's top foreclosure state, I'm seeing buyers that are very interested in the equity that the home will have. They have seen too many of their friends go house-poor and suddenly find themselves in the foreclosure process. The risk to the buyers is that they are not willing to "reach" for houses in the way their friends did a few years ago. The risk is that they are going to be purchasing a smaller house than their friends did a couple of years ago. Why? So many zero-down (or worse 100+) loans have left the sellers in a spot where they can only drop the price a small amount. So buyers are being priced out of traditional markets, by past financing.
  • Foreclosures/Short-Sales: The risk here is a little different. We are seeing homes that are priced below market value moving very quickly. Why? They are bringing back the buyer risks from the past several years. I can pay $100,000 for this house? Bid, bid, bid.

What does this mean? Well it means we have a brand-new set of rules to the game. Sellers need to play all their cards right -- and make the home stand out as different than anything else on the market. Buyers need to remember that while the risks have decreased - they are still present.

But one thing is for certain, eventually the economic principles will have to overtake the risk management.

 
Post is included in group: Real Estate Risk Managment

32 Comments on Economics vs. Risk Management: Today's Market

"When should I buy?"

I think it is very simple. You buy when you need a house and you have the money. Period.

It is impossible to time the market.

11/30/2006 11:35 AM by Mitchell Hall, Associate Broker, New York, NY (Coldwell Banker Previews International)


A lot of valid points that help to define where the market is today....

11/30/2006 11:39 AM by Kaushik Sirkar (Call Realty, Inc.)


Great post Toby.  Supports why buyers need a buyers agent to assist them in wading through the issues.

11/30/2006 11:47 AM by Keith Jeppson - Salt Lake City Real Estate (Keller Williams Utah Realty)


Mitchell: I think at the core, it is that simple, but I think that there is a lot more that goes into the buying decision and basing it only on "need" and "money" is like ordering from a pizza shop because they have pepperoni.

Kaushik and Keith: Thanks for reading. It is a unique market for many agents because they (including me) have never seen something like this. But, it has also spurred another topic in my head. Why aren't prices falling? My guess ... and right now simply that ... is that they can't. So we have homes being artificially propped up because of the amount remaining on the loans. Owners are faced with two options -- sit and wait or go into foreclosure, scary solutions to a motivated seller. Something we are more used to seeing in grain markets is hitting home in the housing industry.

11/30/2006 12:49 PM by Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)


Toby,

Great article mind if I show it to some of my sellers ?

11/30/2006 12:58 PM by Doug Beaver - Corona Norco Riverside Homes (Century 21 Olde Tyme)


Toby...Would you mind posting this in my economics of real estate group group?

11/30/2006 01:09 PM by America's #1 Mortgage Broker


Toby, points well taken. I especially like the risk management angle. Thanks.

11/30/2006 01:21 PM by William Collins, Broker Associate (ERA Queen City Realty)


Brian - Done.

Colleen - It was great talking with you as well! Something we need to do more of in Active Rain -- pick-up the phone on occasion and just chat.

William - That is my fundamental princple working with clients. What are your risks? You can walk away from this house, but there is a chance that it won't be here when you return. Are you willing to accept that? Some are and some aren't.

11/30/2006 01:28 PM by Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)


Toby -- As promised I created the group Real Estate Risk Management -- look forward to having some great discussions there!

11/30/2006 01:34 PM by Western New York Home Sales | Colleen Kulikowski (Hunt Real Estate ERA)


Great explanation of the market dynamics. Everyone knew the down cylce would have to come after the heated seller's market of the last several years. It just amazes me that there is this overwhelming sense of denial, especially by the seller's who refuse to accept the reality that the heyday has passed. Remember a few years ago when the dot coms could only go up in value? Some people were even demanding that their Social Security funds should be tied to the stock market. Time to get back to reality!

11/30/2006 01:36 PM by Michael Mackey (R) ABR, CRS, GRI (CENTURY 21 All Islands)


Colleen - did you notice that Brian has created an economics group as well? This is posted in both!

Michael - There are sellers that think they still have the power, and that is a problem. But, in central Ohio at least, we are seeing so many of the sellers that just are stuck. They don't have enough equity in the home to drop the prices properly. I think that is even more scary than simply a "stubborn" seller.

Toby

11/30/2006 02:34 PM by Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)


The other thing to consider for most buyers is that they still have to have a place to live.  Are you better off renting or owning?

11/30/2006 03:22 PM by Randy L. Prothero - Hawaii REALTORĀ® (Century 21 Liberty Homes)


"When should I buy?"

I think it is very simple. You buy when you need a house and you have the money. Period.

It is impossible to time the market.

_________________________________________________________

I totally agree with Mitchell's response

11/30/2006 03:34 PM by John Hruska (Re/Max Professionals Select)


I like your being to the point- very head on with the actual market.

I agree that too much information is a huge problem. The media bombarding the public eye with no real justification of their comments.

11/30/2006 04:29 PM by Michele Connors, Broker in Charge (Coldwell Banker First Realty Morehead City)


Randy - I guess that I was looking at people that have already made the decision to purchase. But it is a good point - there are people that just shouldn't be buying houses (and not just because of financial reasons).

Michele - Thanks for the kind words.

11/30/2006 04:35 PM by Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)


Note, I'm a "former buyer", currently off the market in CA. I enjoyed your post immensely though I don't think the "What are the risks to buyers" segment was as good as the rest of the article. As a buyer I don't feel any pressure to buy, tommorrow is a better housing market for me than today and so on. The opposite effect most buyers were feeling for the last few years.

 Too many realtors that I have met here in my local area have never been through a downturn, either economically or just a housing downturn. They say the laws of supply and demand don't apply in real estate. And think that the fact that the majority of sales in the last few years have been using "creative financing" (IO and Neg-am, adjustable rate loans AND no/low down payments) in a time "historic low interest rates" (why would you not get a 30 yr fixed in a time of historic low interest rates? The answer: You can't afford it).

This is of course a California perspective where we have been nothing but a series of boom/bust markets for the last 30 years. I've been absolutely horrified by the lack of competence & knowledge in the realtors in my local area. Reading ActiveRain has restored my faith that someday, I will be able to find one that is both trustworth and competent. In a sea of 500k realtors in California, I'm not that hopeful.

11/30/2006 08:31 PM by Mikey


Toby.. very good post.... makes you think some.

I agree with Mitchell Hall...   as a lender, I see so many people out there with less than perfect credit and no money. But they want a house.... and they want a low payment. SORRY people... you can't have it all. And sure, the higher home prices don't help.

Toby... you talked about too much information and missing the best deals.  2 Great points....   especially the 2nd one. People are just shoppers. And just like when they shop for best rate, sometimes they shop themselves right out of a market. And taking another twist on this, sellers sometimes shop themselves out of a market also. GOALS>     I talk about this all of the time. People just want first.... and figure, as Toby said, that with so many 100% programs out there, that it can be easy. But look at the issues at hand now.

12/01/2006 08:01 AM by Jeff Belonger -- The FHA Expert.com -- FHA Loans -- FHA mortgages -- Mortgages (Infinity Home Mortgage Company, Inc)


If you really think "TMI" is a big problem (I think you are mistaken and selling your buyers a little short) try working on either the gaps in their knowledge or presenting information in a better way.

12/01/2006 12:58 PM by Mikey


Very thought provoking post here, and equally thought provoking comments. Thanks Mikey for your honest feedback. I hope you can find a Realtor in your market you can trust. It is so important to have that open and honest relationship with your agent. I had two agents in Florida whom I used for several investment purchases and gave them tons of business - Only to have them totally crumble when I needed them the most when the market shifted. I needed honest advice about the market, and all I got was lies, sugarcoating, and a break of my trust. Needeless to say, I am using a different agent now.

12/01/2006 04:05 PM by Team Carroll, Cranford,Westfield NJ Area Real Estate Professionals (Team Carroll - RE/MAX Classic Group)


"I needed honest advice about the market"

So many realtors I have talked to are not even capable of evaluating their market with business metrics. It is something they haven't even looked at. I was kind of appalled when I pressed realtors I meet at open houses for specifics, not generalities or a month month number. Such numbers are useless without context, in real life I have yet to meet a realtor that has looked at their market like that. Several on the internet from across the nation, and they are the ones that give me hope.

As a realtor you shouldn't "worry" if the market goes up or down, the market is the market. You should look at the numbers dispassionately and adjust your business plan accordingly JUST LIKE EVERY OTHER BUSINESS.

If your a realtor and are looking on how to evaluate your local market I highly suggest reading www.realtyworldcal.com daily and learn from his techniques and the data he looks at and localize it to where you live.

12/01/2006 06:08 PM by Mikey


Toby this is so well done. It's the obvious choice, buy one when you want a home; but you point out that 'I want a home now' may not be the top priority in a some buyers minds for motivation to look. Think sometimes they don't even know their top reason for looking. This is a super tool.  TY

12/01/2006 06:48 PM by Carole Cohen RealtorĀ®, ePRO (Howard Hanna Cleveland City Office)


Mikey - I've been out of town for a couple of days, haven't had a chance to reply.

Buyer's market has no risk. On a macro level, I totally agree with you; but on a micro level there is a level of risk associated with walking away from house "1" and waiting. Now, it isn't a huge risk, but there is a level of risk that has to be factored in.

Bad Realtors: Unfortunately, I wish that I could say that there isn't a reason that realtors are ranked with used car salesman and lawyers. Have you looked at an agent that specializes in investment property? Residential agents tend to "soft sell" more, but an investor wants the "bottom line" and will usually only do a visit to a property -- at least in Ohio -- to make sure the numbers bare out in the property. So an agent that works with a lot of investor types would probably be more versed in the business numbers that you are expecting.

Business Model in Slow Market: That's a great concept. I think probably the biggest reason you don't see others looking at it that way -- they haven't been through a decline. So they don't know what to do when "easy money" is falling in their lap. The other side though, is that there is always that "panic time" in any business when things change, and we are starting to see the correction in business plans. And as rumors have large number of agents leaving the field, you'll see it following similar flows to any other easy-entry easy-exit business field.

Too Much Information: I'll get to that soon.

 

12/03/2006 09:37 PM by Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)


Thanks for the commnets I enjoyed them. And look forward to your "TMI" comments.

12/04/2006 02:20 PM by Mikey


Carnival

I submitted this article, or the one of my other blog,   Econmics vs. Risk Management, to the Carnival of Real Estate, hosted by the Property Monger, and recently found out that it was among the top-10!

12/04/2006 06:11 PM by Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)


I've written a new post, TMI ... Why is it Bad for Buyers?, in response to your information questions Mikey.

12/06/2006 12:15 AM by Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)


the market is correcting itself

Supply and demand has a role in Real Estate, the current Social Mood affects it even more, We are in Dark times, go see a movie, nothing but slasher flicks. Until we get out of this attitude, the market will be down as people are scared of risk, right now

People were buying like crazy in 2005, when they should not have been

 now when they should be buying, they are burying the money in coffee cans

 

we as a culture tend to live and die with an emotional bias, not logic emotion, when you understand that, everything gets real clear

10/03/2007 04:16 PM by Jeff Tumbarello (Network Funding Solutions, LLC)


Toby, Don't forget the FAM loans of 2005. You know if they can fog a mirror then they qualify.

10/03/2007 06:33 PM by Doug Beaver - Corona Norco Riverside Homes (Century 21 Olde Tyme)


Toby, you make some good points in your post.  Especially right now with so many homes to choose from, you can find some great deals, but everyone wants to time the market.

07/04/2008 04:39 PM by Jon Lu (Coldwell Banker Platinum Group)


Good points. In my area we have TOO MUCH SUPPLY. We have demand, but buyers won't pull the trigger. You're right, they're waiting for a real steal, a bargain, the bottom of the market before they buy. It's maddening. We're showing @& showing but some buyers just cannot commit to the contract. They think they're going to get a better deal tomorrow.

07/09/2008 08:28 PM by Erica Ramus - Realty Executives Schuylkill - 570.622.6006


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Real Estate Agent: Toby Boyce, MBA, Delaware Ohio (Keller Williams Consultants Realty)
Toby Boyce, MBA, Delaware Ohio
Delaware, OH
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Keller Williams Consultants Realty

Office Phone: (614) 932-2000
Cell Phone: (419) 618-8629
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Toby spent 15 years as a professional writer working in public relations and marketing.


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