Even superstars hit for average. Keep on swinging
We are told not to take rejection personally. No one has ever explained how not to take it personally. A sports analogy is often used which says that a Hall of Fame baseball player strikes out seven out of ten times at bat. You might wonder how they would handle going zero for fifty or a hundred, which is the norm in many selling fields. Regardless of the numbers, there are tricks of the trade to help deal with the built-in adversity of the world of selling. First, you can't take things one at a time. You have to get as much going on at once as is practical so that when your number-one situation goes down, you can shift to number two and transfer your positive attitude and action to where it will do the most good. We all have a fight-or-flight instinct built into us. Flight works best in sales when things go wrong.
Granted, on occasion you might have to fight things out, but that is not the preferred strategy. What went wrong is interesting, but the sooner it can be put behind you, the better. A clock only moves in one direction and it keeps on moving. No need to try to reverse the rules of time and space.
Keep on moving. Do not report "ain't it awful" stories. Details don't do any good. What's gone is gone. Keep going. Defeat comes with the territory-every territory. There is nothing wrong with you, your product or service, your company, or the world. The problem is with someone who doesn't appreciate how good you are. Feel sorry for them and go sell someone else.
Relive the victories endlessly. Blow 'em all out of proportion. Go into those details in depth. Keep on going!
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