"When the going gets tough, the tough get going", "The ladder is always broken on the way to the top, its only the ones who know how to hold it together who get to the top", "perseverance, perseverance, perseverance!".  These are the chanting calls of most office sales managers and Brokers right now.

The truth is, all this market needs are agents that actually work.  No, not just show up (which is still a chore), but actually work and take action.  I hear most of the other agents complaining about wanting to "do something different", but what I find funny is they are mostly looking for an easy way to make money...I mean, what is truely easier than going out and meeting people (new people) everyday and talking about real estate?  Is there a magic THING that going to make getting business like it was?  NOOOOoooooo.  The magic is getting of the BUM and getting to it.  This is what your broker is saying (if your talking to a caring working broker).

It surprises me how spoiled alot of agents are...almost as spoiled as the home owners alot of them complain about.  But the truth is, the owners have a right to complain...they feel their home is worth more.  They have put work into making it better.  They have worried and lost sleep over their home...they do wake up and go to bed in their home.  Unless you are putting as much work, concern, and intensity into your business, what right do you have to complain?  None.

This Blog is seeming more like a rant than anything for a reason...its become very apparent that alot of agents are just not getting it...they are waiting for business and then complaining about the lack off, or they are getting the one client by default and dont put in the work to get more clients so they can take care of business.  Its hurry up and wait when it should be take action, be consistent, be assertive, and be doing business not "busyness".

 

4 Comments on Survival of the Fittest

OCT
13
2007

Good blog, with very good points.  It is difficult to motivate agents when they are focused on the negatives and not what they can do to help turn things in their favor.

Your right, the weak ones will simply fall off the ladder and give up.

3:49pm • #1
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You made some good points Matt, despite a bit of ranting ;-)  We collectively need to get off our butts and work, Myself included!
4:50pm • #2
218,591 Points 31 Featured Posts Outside Blog
I believe our industry needs a good housecleaning and maybe in our changing market we will get just that ! But on the flip side, you reap what you sow, and so on..its a process, and yes , we can all "look" busy but the proof is at the closing table !
4:52pm • #3
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I love markets like this. I like to think of it as a sort of industry colonic. Those that cannot go out and reach people, are going to go away. That is as it should be. We actually have one real estate office in my town that has closed a total of 10 escrows since January 1 - in an office of nearly 100 agents! This is a globally known franchise office and it is likely to be history soon.
4:52pm • #4

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Matt Brewster

Napa, CA

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Green Valley Associates

Office Phone: (707) 258-3103 x 106

Cell Phone: (707) 337-7130

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Working with Agents, Buyers, Sellers to put together a nice little mess of questions, answers, concerns and points of view that might otherwise be overlooked or not even considered. Listen to 1440 AM in the North CA Bay area for my radio show on Saturdays from 11AM to 12noon Saturdays. Real Estate this week!


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