Hi, over the past few years I have seen huge changes to the real estate industry, not only on the consumer side but on the sales side as well.
As with the travel industry and the insurance industry, consumers are cost concience and have cut out the intermediary, which in real estate is the sales representative. Yet, I still work with a travel agent for all my travel. The main reason is that she is an expert on travel, can get me what and when I want it. If something does go wrong (emergency, airline bankruptcy, overbooked hotel etc) I am protected and any loss I incur is covered.
I am a firm believer that the majority of home buyers and sellers want to work with a true professional and most appreciate the diligence and hard work most of us do when working with clients.
Business models have to change to keep pace with consumers requirements and their interdependence on information .
To accomodate the rapid changes in real estate and to ensure REALTORS® can support their families and maintain their careers, I have a unique and forward thinking commission plan! You get to keep most of your commission so you can have a healthy bottom line.
Every Brokerage say they offer training and coaching, have this tool or that one, (be it outdated or stale, or worked 5 years ago), have the best administrative staff & support, are open 12 hours a day, 7 days a week etc.
Let me ask you, in the long run, who pays for that?
My experience with most sales representatives (the consientous and good ones) is that they have a home office, a fax, mobile device, laptop and other tools at their disposal and the only time they go to their brokerage office is to pick up their commission cheque or meet a friend for lunch.
I know of a great London REALTOR who is in the Top 10 in production and in 2010 she was in her brokerage office only once!
With direct deposit, veri-sign, back office ,internet administration, online office feeds and other modern and efficient systems, you can truly be called an independent contractor. (And, not pay your brokerage like you are indebted to him or her.)
Real Estate is not for the light hearted, 4 hour a day work week or living the fear of change. Click here for more information.
Comments(4)