During the selling process you might say the seller and buyer become symbiotic.

The seller is processing the change from home to house while the buyer is processing the change from house to home.

As the seller prepares their home for sale, it becomes less like their home and starts to turn into the house they had on 'X' street. This separation process is necessary for them to be able to let go and move on with their life.

Treasures are put away in the process of de-cluttering. They may have to paint out their favorite color on the walls of their bedroom because it is too personal to their taste. The furniture placement no longer focuses on their needs like watching TV. While they are selling the house must be cleaned and tidied every day. Items in their closets and cupboards will be sorted, pre-packed or given away. Family photos will be removed. Cultural and religious icons are also stored. As they pack up the personal parts of their life sellers start seeing only a house they want to sell.

Buyers, on the other hand, need to find that house they can call home.

The buyer needs to form an emotional bond with one of the houses they are viewing. To do this they must be able to see themselves living in the house. Buyers have to see past the seller. Every time the buyer mentally places an item they own in a house they are bonding and buying.

To accomplish this bonding, the house needs to be neutral. The focus should be on the features of the home not on the seller. Spaces should be left for the buyer's imagination. Every time they think 'my X would go there' a bond is being formed. That house is looking more like home to them.

Showing the buyer that the house is 'working' for the seller makes the buyer feel it will 'work' for them.

Staging or preparing a home for sale helps the seller separate and the buyer bond. In the end they both benefit.

 

 

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13 Comments on Sellers and Buyers are symbiotic.

JUL
10
2011
1,057,788 Points 246 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Janice- this is a great way of showing how the energy in selling and buying are not mutually exclusive... they must work in a way so both can move on.. the Sellers to their next home and the Buyers as well.  And, typically, the Sellers are Buyers and vice versa!

11:25am • #1

Janice,

That is definitely the ideal!  Once in a while getting that communicated and accepted by the seller can be a dilemma.

I will save this and use it when needed.  Thank you! 

11:35am • #2
447,685 Points 11 Featured Posts Outside Blog Called Shot Master

Janice, it's a whole chain of people moving from one home to the next, often buyers have just sold their previous home. I guess this is one of the reasons why so much stress is associated with real estate.

11:36am • #3
475,498 Points 24 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

HI Janice,

Symbiotic, is a great way to describe the process....In the best of situations, buyers are appreciative of efforts made by the seller, even if they may not be 100% fitting to the buyers wishes, as long as the buyer recognize the efforts as genuine and positive, the parties will find ways to resolve most complications...

1:18pm • #4
251,523 Points 1 Featured Post Outside Blog Attended Rain Camp Called Shot Master

Janice....hadn't thought about it this way but your right....Home Staging is part of the bridge between the Seller & Buyer!

1:38pm • #5
478,453 Points 16 Featured Posts Outside Blog Called Shot Master

Kathy, that's true. Sellers switch hats when they look for their next home. Buyers often have just sold their home.

Bonnie, I hope it helps in the future ;).

Malcolm, I just did consults with two couples who have just bought and now need to sell. No matter whether you need to sell or need to find a home by a certain date it is stressful.

Pfanns, if all goes well both sides benefit.

Kathy, that's a good way to put it ... bridging the gap.

3:15pm • #6
872,278 Points 5 Featured Posts

Janice,

This is a very good point and is particularly well-expressed in this blog.

Brian

8:46pm • #7
359,956 Points 15 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I try to explain the 'emotional' piece to the sellers whenever I work with them. Most of them get that when I ask them how they 'feel' when they are out looking at homes. Then the light bulb comes on. Very well stated in your post.

10:59pm • #8
JUL
11
2011
235,736 Points 10 Featured Posts Called Shot Master

Janice--you wrote this beautifully.  It's like one big circle--house to home and then back to house again. 

1:32am • #9

I like your way of explaining this Janice--the process comes across as a "given" for sellers!

 

 

 

8:54am • #10
478,453 Points 16 Featured Posts Outside Blog Called Shot Master

Thanks Brian!

Thanks Shar. It does help if the seller has been out looking recently. They can relate much better.

Janet, it's part of the life cycle for sure.

Thanks Marian!

9:20am • #11
JUL
13
2011
556,987 Points 122 Featured Posts Called Shot Master

Janice:  this is why empty houses are so difficult to sell.   Buyers need to see how they can live in a house.  Good post. 

6:26am • #12

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Janice Ankrett Burlington Ontario  Accredited Staging Professional (Janice Ankrett Home Staging) Rainmaker_large

Janice Ankrett Burlington Ontario Accredited Staging Professional

Burlington, ON

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Janice Ankrett Home Staging

Cell Phone: (905) 467-5353

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Home Staging tips and advice offered to help sellers. Working in Burlington Ont. and surrounding areas Janice Ankrett ASP helps sellers prepare their homes for sale. Janice works with real estate agents and owners to help the home sell as quickly as possible for the best possible price.


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