Ar_home_b_search
 

 What did you do this weekend? As you drove through the neighborhood this weekend, what did you see? Did anyone say “Christmas Lights?”

That’s right, this weekend in San Ramon, California was the official – Get Out and Get Your House Lit Up Weekend.

Now the question is – Are you going to pass up this opportunity to get out and meet the neighbors? This is a perfect opportunity to walk the neighborhood, talk to a few people, and collect photos and info for a blog posting.

  Here’s what you will need:

  • Digital Camera
  • Cell phone with camera and memo functionality (I use a Treo)
  • Unique business card to hand out. I print our website banner on one side and on the other it says – “We’re walking the neighborhood and taking photos for an article on our website. We should have it up on the Internet in a couple of days. You can check it out here – www.TheHarperTeam.com (go to the blog page)."
How to do it:

Walk the neighborhood during the day talking to people. If their house is decorated, we’ll ask them how long they’ve been decorating their house. Are they getting more elaborate as the years go on? Do you have children? How do they like the decorations? We just chat.

If the house isn’t being decorated, we like to get people’s feel for the neighborhood. We throw a couple of block-parties every year, so most people recognize us. And of course they see our signs around the neighborhood.

When walking away from one house to the next, this is the time to make a memo about the conversation on your cell phone. Be sure to add any info you want in your database like the names of children if you get them.

When you put the article up on your blog, be sure not to pick a favorite. Just talk about the neighborhood in general and your appreciation of it and your neighbors.

At night, we’ll drive around and take photos of the house lights.

  We’ll being doing this regularly for any occasion where people decorate their house. Every once in a while we see a sign in the yard saying – “It’s a girl” or “It’s a boy.” We used to just send a card, but from now on we’ll send a card and probably mention the new neighbor in one of our postings.

 

6 Comments on Your Neighbors are Begging You to Stop By – Will You Miss the Opportunity

DEC
04
2006
Great post and marketing idea.  Do you do block parties in neighborhoods other than where you live?  What kind of results have you seen from the block parties?
12:19pm • #1
142,135 Points 7 Featured Posts Outside Blog
That's a great marketing idea!  I will bookmark this one and use it.  Thanks.  Oh, I did start this in one sense.  For my blog, I have been visiting the highly decorated homes in my neighborhood, taking pictures and talking with them for my website. 
1:35pm • #2
656,264 Points 93 Featured Posts Outside Blog
Great idea. We advise our clients to do this each year. I also do it as a greeting to send to family and friends. Here's a sample.
2:05pm • #3
DEC
05
2006
1,215,623 Points 44 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master
What a great way to be out in the community and leverage your marketing. A little too late for me to implement this year, but definitely going into the 2007 business plan.
1:45am • #4
374,754 Points 4 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp
I think I will put my PA to work on this right away!  Thanks!
9:40pm • #5
DEC
09
2006
3 Featured Posts Localism Sponsor

Youre The Man er The Woman Uh The Man.....

Well Great Post and I wish I thought of that first, But in this biz I'll bet outside the box thinking like that is why they pay you the big bucks.

Definatley I am going to try your idea, IMEDIATELY ! 

 

3:12am • #6

What does the graphic say?

Leave a response…



(optional)
What does the graphic say?
 
Harperteam-8apr10 Rainmaker_large

Harper Team

San Ramon, CA

More about me…

Keller Williams

Address: 760 Camino Ramon #200, Danville, CA, 94526

Cell Phone: (925) 895-2694

Email Me

The Personal Side of Real Estate
It's about people, relationships, networks, character and integrity. You'll also find a steady stream of tech tools for agents showing up here.


Listings

Links

Archives

RSS 2.0 Feed for this blog