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DEAR SELLER - I WISH I COULD TALK TO YOU

By
Real Estate Agent with Keller Willliams - 1033 Hamilton Place,Johnson City TN 37604

DEAR SELLER,

I wish I could talk to you.   I'd tell you to ask your agent to give you a copy of the MLS listing - both the customer version and the agent version.   Several times lately, I've noticed that there's a significangt difference in the two versions.

The agent version sometimes is not at all exciting.  For example:

  • "Seller is still fixing up.." 
  • "The dog just barks; harmless."  
  • "The cats can be in or out."  
  • "Be sure to ...."
  • "Can't be shown until..." with that date being months in the past.  
  • "Garage: 0", when remarks clearly mention the two-car garage.   Maybe only the customer's version.
  • "Special conditions.   Call listing office."   When it's vacant with lockbox.   Of course we need to call, but at least we could plan more efficiently if we knew how easy it would be to fit this one in. 

There may be nothing in the brief remarks to make an agent want to show that one instead of all the others that are well-presented.   Some negative things may be necessary remarks, but it looks self-serving when the other version is much more attractive.   There's room for both!

The "customer" version may be flowery and detailed, so our clients notice that one and wonder why we didn't suggest it, unless we're bothering to look at both versions.   It's frustrating to have to print both to have at hand both showing instructions and all the good features.   

I appreciate the agents who are as conscientious about presenting their listings to their colleagues as to the buyers.    While I'm griping, I also appreciate the agents who bother to convert lot dimensions to acreage when possible and appropriate.   Our system has dimensions and acreage as separate categories, and when I search for "5+ acres" and a listing has only dimensions, it won't come up.   

Mr. and Mrs. Seller, if you'd ask your agent to show you how the listing comes up both for agents and for the public, you might be able to suggest ways of making the listing presentation more attractive and accurate for both.  That might help you cut short the many days on market that probably have you wondering what's wrong. 

Posted by

Mary Sheridan, KELLER WILLIAMS REALTY

Mary Sheridan423-943-7655  Direct
Mary@TNTriCitiesHomes.com
www.TNTriCitiesHomes.com

Johnson City, TN area -including
Jonesborough, Kingsport, Bristol, Elizabethton.   
(Washington, Carter and Sullivan Counties)

Let's talk about what you want and how I can help
.

Carol Zingone
Berkshire Hathaway Home Services Florida Network Realty - Jacksonville Beach, FL
Global Realtor in Jax Beach, FL - ABR, CRS, CIPS

Mary - I agree and I disagree.  There are times I feel we do our best by truly conveying condition, so as to not have misconstrued property condition.  Then there are times to really sell the property, when it is prepared to be shown, which is the seller's contribution.

Aug 10, 2011 04:17 AM
Mary Sheridan
Keller Willliams - 1033 Hamilton Place,Johnson City TN 37604 - Johnson City, TN
Creative Marketing, Buyer Agency 423-943-7655

I agree that the true condition needs to be shown.   My problem is with the comments for agents that have only negatives and make the property seem undesirable, when they're putting useful and attractive information only in the buyer's version.   And if the dog is really harmless, I've sometimes put a note on the door with picture of sweet dog, name and treat, thinking that may be less negative than concentrating on the dog in the remarks.  

Aug 10, 2011 04:49 AM
Margaret Woda
Long & Foster Real Estate, Inc. - Crofton, MD
Maryland Real Estate & Military Relocation

Very good point.  In our area, agents have access to both versions of the listing, so they get the flowery prose and the informational data.  However, those long ago dates need to be removed in a timely manner.

I do like your idea about the dog, but I think prospective buyers need to know about them prior to visiting the property in case they have allergies that would prevent them from purchasing that property.

Aug 11, 2011 01:57 AM
Mary Sheridan
Keller Willliams - 1033 Hamilton Place,Johnson City TN 37604 - Johnson City, TN
Creative Marketing, Buyer Agency 423-943-7655

Margaret, in this area, we can also see both versions, but it involves keeping track of two separate pages, and the agent version almost always has the same information as the customer version, with added info.   The ones that bug me are those who seem to be trying to keep agents from noticing the good features.

You're right (you always are, I think) about the dog notice.   What set me off the other day was "big dog barks but will not bite" or something to that effect.   Combined with nothing but negative remarks, that may explain why that listing has been on the market for so many months.   I did show it and it's a great house.   No dog in sight.   

Aug 11, 2011 02:10 AM
Mary Sheridan
Keller Willliams - 1033 Hamilton Place,Johnson City TN 37604 - Johnson City, TN
Creative Marketing, Buyer Agency 423-943-7655

Valerie, I'm not the one to ask about hectares.   I'm doing well to remember that there are 43560 square feet in an acre.   I almost missed a house with a great big lot the other day because the agent hadn't bothered to convert.   It's so simple to list both ways.   Luckily, I knew that area enough to know that the house might well be a good-size piece of land.    There wasn't a hint in the remarks either.   Frustrating. 

 

Aug 20, 2011 09:02 AM