What Can Video Do for Your Real Estate Listing

I am a big fan of video and include it in my web marketing whenever possible.

Rebeka:

WOW.  You sold me.  The video is outstanding, I can see why a home would sell quickly with the quality of the video shown.  Good job.

Very professional video, too bad I am not in CO. Also, could you me where you got the statistic "Did you know that statistics show visitors stay on websites that use video 78% longer than websites that do not have video?" I would love to know. I have done a little video promoting but need some motivatation to do more, that stat really got me thinking...

Real estate videos increase your chance of a first page win, place, show up on search engine index by 50 times. Don't plan to only do a few, like just your two most expensive real estate property listings. It does not work that way and you never get good at producing your own, which is what buyers want. Will get from someone else if you don't shoot, edit, render, upload them. Do branded and unbranded version real estate videos for other platforms.

I so need to do more video.  I need to find more time (+ lose 10 pounds).  Congats on the feature.

Rebekah nicely done and you are correct consumers hang around longer when a video is present.

That was quite the video, I think it was very impressive.  The production quality was definitely better than a lot of other videos that I have seen.  I can see why a visitor would stay on the site longer when there is a video like that.

I absolutely loved this house and the video was superb.  I watched the whole thing.  It was like watching a movie. Driving up to the house and the water running in the tub was cool and different. 

Coming from a photograper who has spent the last 5 years producing virtual tours, your sons are very talented! I really like the panning and motion they used with the dollies.

The only question I'm left with is this: Does this style of video show the home better than virtual tours with mixed still and panoramic images? (see example) I know for sure it's more entertaining to watch, however I'm not sure if the extra production cost adds more value as far as getting a feeling of the overall home layout. Please don't get me wrong, I think it's really, really cool - I'm just not sure if it's overkill for production time/cost vs. what a virtual tour would be for the same home.

What does everyone else think? 

Beautiful home with a beautiful video! I would sure be proud if they were my sons! So do you think this would be a wise idea on a home that was less show worthy.....say dated or in poor mechanical shape? Do you think knowing the true condition in advance would discourage people from walking through the door? Have a nice weekend!

Great video production. What a talented bunch. The video does help to visualize the property better than just the 360 tour. I like video better than the virtual tours.

Wow...I am impressed by the quality of the video. Your sons are very talented. I would definitely use their company if I list house in Colorado :-) Wish them the best in their new venture.

Using video can be a great thing if it is done right, so often i see grainy video, dark images or images that are bouncing all over the place as the agent walks through a home hold their camera making me sea sick

Rebekah, your Son's do really good professional quality work. Their web site is also a real winner. The videos should also hep your business a lot.

Rebekah- VERY impressed by their talent! i've made videos (nothing like that!) for listings and have gotten incredible feed back from them. Thanks for reassuring me that the work that goes into them is worthwhile!

Rebekah, as a former film producer, I definitely appreciate the production values and quaity in this piece. Love the camera angles and moves. Of course, having a dollie and cranes helps lots :) Very impressive!

Sharon

Good for those kids Rebekah!  I lvoe to see that entrepreneurial spirit.   Great job, shot from different angles...loved the bathtub water...   Question:  who in the world lives in a gigantic house like that??  Lots to clean!

Elise Groves