Just wrapped 5 days of back to back online advertising tradeshows in New York City. First was Affiliate Summit and then LeadsCon immediately thereafter, both at the Hilton in midtown Manhattan. If you attended one or both of these Performance Marketing shows I would like to hear from you and get your feedback on what the highlights and lowlights were.
As the mortgage industry begins to come back to life under the new rules of engagement set forth by federal and state regulators, the online marketing industry represents a low-cost, highly efficient means of acquiring new loan applicants. If you are a multi state lender and have not yet experienced the power of cost-per-action (CPA) marketing, you should schedule a brief consultation with National Web Leads to learn more.
Your media buys in print, radio and television are expensive, difficult to report and track and are near impossible to change once in production (without spending a lot more money). Performance marketing takes that uncertainty away. Instead, this smart strategy is your fixed-cost marketing solution to drive new customer acquisition.
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