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Syndicating is OK When you Acknowledge The Source - Posting One Blog Multiple Places

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Services for Real Estate Pros with Personal SEO - Website SEO and Real Estate Marketing

Syndicating is OK When you Acknowledge You Are Doing So - Posting One Blog Multiple Placessyndicating blogs

I get asked all the time if there is a way to write the article once and have it go everywhere you want it to go - POOF!

Unfortunately there is not a magic program for all blogging platforms, sites or consolidation systems that allow it to be done for everything. There is a WordPress plug in that allows you to move all your ActiveRain posts into a WordPress site but they can be complicated and typically only do the process once (As if you were leaving ActiveRain and wanted to take all your posts with you).

The reality of it is, if you want one post several places, you must copy and paste them over. Whether you start on your website, ActiveRain, another blogging platform or social site, the KEY is to make a note of where the content originated.

Google doesn't like duplicate content. Most of us know that by now. They really don't like plagiarized content (and neither do we). To avoid both the best way to handle this is to place a link at the bottom of your post back to where the content originated. (for the sake of this post I am only condoning your own content - not anyone else's)

For example: If I syndicate a page on my Las Vegas site into ActiveRain that is the same content, say about "Las Vegas Communities" I would need to include a link to that exact page at the bottom of wherever I syndicated it.

Here is another example of one I just syndicated for someone - Oak Harbor Washington - Homes and Information - Whidbey Island - At the bottom there is a link to where the page originated.  By doing this I am telling Google that this is just a syndication of my original work over here. That way Google knows which article was done first and it will count that first article with more importance than all the duplicates. (Here is another example: "Beebe Ranch - Lots and Land for Sale on the Columbia River")

If Google finds duplicate pages without the acknowledgment it can penalize both sites. I don't want to say it's a for sure thing because Google will still be able to tell where the content first started. If there is no acknowledgment it will typically penalize the duplicate pages created after the original. This may be in lower ranking, non-indexing or a flat out ban of the site altogether.

So remember, when you're syndicating your content, add that link back to where it started and you'll be good to go!

Posted by

Personal SEO Tim and Tammy Emineth

Personal SEO Facebook Page Personal SEO Instagram Page Tammy Emineth Pinterest Page Personal SEO Linkedin Page Linkedin Page

 

Tim and Tammy Emineth have owned Personal SEO since 2004. We focus on SEO first whether it's blogging, images, website design, IDX solutions and calls to action. We operate with a Storybrand philosophy to encourage more traffic to your site, more eyes on your content and more leads to your business. Call us or email us for a free website audit.

Tim: 425-443-8372  Tammy: 425-344-0677

Comments(16)

Ellie McIntire
Ellicott City Clarksville Howard County Maryland Real Estate - Ellicott City, MD
Luxury service in Central Maryland

Very good advice. I have used a few of my posts on the Trulia Blog, but I will now do what you suggest.

Aug 26, 2011 09:00 AM
Erika Rogers
Red Rock Real Estate ~ Southern Utah's Largest Independent Brokerage - Saint George, UT
St George Utah Real Estate & Relocation Specialist

Hi Tammy, thanks for the great advice.  Have a great weekend;)

Aug 26, 2011 09:20 AM
Tammy Emineth
Personal SEO - Website SEO and Real Estate Marketing - Frenchtown, MT
Content Marketer, SEO Teacher, Website Fixer

It's good practice to get into and only takes a minute or two, Ellie :)

Thanks Erika!! YOU TOO! :)

~T

Aug 26, 2011 09:23 AM
Connie Goodrich
Keller Williams Realty - McKinney, TX
CRS ABR (McKinney Realtor)Texas

Excellent, excellent.  They say to change it up some to maximize the benefit if you post to varied sites ... you just validated that point!  Always appreciate your posts.

Aug 26, 2011 09:45 AM
Tammy Emineth
Personal SEO - Website SEO and Real Estate Marketing - Frenchtown, MT
Content Marketer, SEO Teacher, Website Fixer

That's always a good idea. I try and do that a little when I syndicate and I don't do it that often either. But its a good way to get your voice out multiple places too. Thanks Connie

~T

Aug 26, 2011 09:58 AM
Rebekah Radice
Imagine WOW! Digital Marketing Agency - Burbank, CA
Social Media Marketing, Coaching & Training

Great clarifying post Tammy!  I am sure you are asked this question all the time in your business.  It's a common misconception that you can only post one place.  The frustration is that you do have to copy and paste.  You would think there would be an easier way to do it, but no such luck! :(

Aug 26, 2011 10:14 AM
Conrad Allen
Re/Max Professional Associates - Webster, MA
Webster, Ma, Realtor

Hi Tammy - Copy and paste makes the most sense.  Thanks

Aug 26, 2011 10:22 AM
Tammy Emineth
Personal SEO - Website SEO and Real Estate Marketing - Frenchtown, MT
Content Marketer, SEO Teacher, Website Fixer

I'm surprised that some programmer hasn't figured it out.. I myself am not that smart. HA...

Conrad, it really does.. and once you get the hang of it, it can go quickly... but anything worth doing well takes a little bit of time.

Thanks! :)

~T

Aug 26, 2011 10:50 AM
Dick Greenberg
New Paradigm Partners LLC - Fort Collins, CO
Northern Colorado Residential Real Estate

Hi Tammy - Thanks for the information. I still have a question, though: Is there any real SEO benefit from posting the same blog post in multiple locations?

Aug 26, 2011 11:38 AM
Tammy Emineth
Personal SEO - Website SEO and Real Estate Marketing - Frenchtown, MT
Content Marketer, SEO Teacher, Website Fixer

Dick, I really don't think so... Google is smart and they know that it's the same person syndicating their own content so it really won't put a lot of value on the duplicates. BUT - If you have some really good information that you want on your website AND ActiveRain, then syndicating would be a good idea. Just a different audience... and I would tend to only suggest it for actual readers.. not necessarily SEO tactics.

~T

Aug 26, 2011 11:52 AM
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas

Great info Tammy!  I have another blog with Real Town that I occassionaly put an article from here on or visa versa, I'm understanding as long as I say at the bottom where it originally came from I'm good.  Thanks so much!

Aug 26, 2011 04:04 PM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

I appreciate the post Tammy, I wondered about the copying and pasting of posts. I had heard the duplicate information was not good for SEO.

Aug 26, 2011 06:09 PM
Lisa Dunham
Alexandria, VA
Associate Broker, Alexandria Virginia Real Estate

Tammy, thanks for the information!  I syndicate from time to time and will certainly take your advice in the future.

Aug 27, 2011 02:24 AM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Tammy--great information that I wasn't aware of.  I guess I need to go add some links now!

Aug 30, 2011 06:55 PM
Donna Malone
Waterfront, Luxury, Family, Affordable, Cottage, Deals - Bridgewater, NS
Homes and Property for Sale Nova Scotia

Tammy, Thanks for the tip. I was not aware of that. I'm always learning something ne from AR.

Oct 14, 2011 03:19 AM
Bill Gillhespy
16 Sunview Blvd - Fort Myers Beach, FL
Fort Myers Beach Realtor, Fort Myers Beach Agent - Homes & Condos

Hi Tammy,  Great post.  Terrific that some of our experts are so willing to share the good stuff !

Oct 20, 2011 08:56 AM