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QR Code Signs - Re-Defined

By
Services for Real Estate Pros with Jack Pratt Signs

Since we started doing QR Codes on yard signs over a year ago, we've received a lot of feedback.  I remember talking with Ben Kinney at RainCamp Prescott and mentioning QR Codes on yard signs.  You could of heard a pin drop - except for the two ladies in the front row who I thought were going to jump out of their skin.

Now, nearly a year later, QR Codes have swept through the Real Estate Community!  But what is the best way to actually use one on your Yard Sign?

As far as I'm concerned, there's a right way, a wrong way and the way we do it.

 


Jack Pratt QR Code Signs

Introducing QR Code "Side-Riders".

QR Code Side-Riders are a 12x18 sign that attaches to the side of your sign/post, and allows the Code to be nearly a full square foot in size, making it easier to scan with fewer errors.

QR Code Side-Riders are mounted to the side of the frame/post, which makes scanning the Code much easier!

Don't worry, we have special hardware, that is provided at no extra cost, that allows the sign to attach on the side of your frame and/or post.

Smaller, QR Code riders only allow the actual code to be only 2 or 3 inches tall.  That's a huge drawback because you want to make it easy for your prospects to get the information!  Our QR Code Side-Riders eliminates the prospect getting out of the car and driving forward or backward to get a good scan. 

Also, QR Code Side-Riders have enough space at the bottom to add personal branding, additional information, URL's, and messages while they are scanning your QR Code.

If you have a personal logo, we can add it.  If you want a distinct QR Code "Side Rider" designed, we can do that too!  Remember, it's all about you and your ability to deliver quick results to prospects! 

 

 

 

 

The Jack Pratt Way

The Jack Pratt Way

 

Yours in AR Business Building,

 

Monte

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Joy Daniels
Joy Daniels Real Estate Group, Ltd. - Harrisburg, PA

I like QR codes- good idea, I'll share it with my team and discuss the idea.

Sep 02, 2011 01:45 PM
Eva Aliaga
Partnership Realty Inc - Boca Raton, FL
Boca Raton & Delray Beach: SE Florida Real Estate

Hi Monte, these look really great - these should be much easier to scan from a distance in a car.

Sep 02, 2011 02:44 PM
Jean Singleton
Capital Realty Experts - Rexford, NY
Specializing in Your Special Needs
I like this idea a lot. I have an app that is accessed via a QR code on my business card. They are definitely a wave of the future. I'm interested in the pricing. Do they work with metal signs - the kind with two legs.
Sep 02, 2011 02:49 PM
Eva Aliaga
Partnership Realty Inc - Boca Raton, FL
Boca Raton & Delray Beach: SE Florida Real Estate

Is it Robert DeNiro from Casino? the face looks a bit modified - Photoshop? I know the glasses have been modified with the QR

Sep 02, 2011 02:55 PM
Jerri McCombs, Broker/Owner
Dogwood Real Estate Services - Hendersonville, NC
Hendersonville Living

Hi Monte I love your signs! I love QR codes and I think tht there are a lot of youger buyers that really do use all of the techie stuff, and I am all for getting all kinds of business in any age group, so I do use them. I may have to get a sign from you for my next listing...

Sep 02, 2011 02:56 PM
Susan Gaieski
Water Pointe Realty Group - Jupiter, FL
Director for Social Media & Technology
Monte great graphics and explanations.. How is Joe Pryor? We are breakingvnews friends
Sep 02, 2011 03:34 PM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
Hello everyone! After a long hard day at work and a wedding immediately following, I am back home! Great posts, comments and questions!! I promise to address each and every one, but my faculties are a bit low and am in much need for sleep.... So stay tuned and I will get back to you here at this blog post!! However, we do have a winner for the FREE QR Code Side Rider!! ****CONGRATULATIONS EVA ALIAGA****** You answered it right! That's Robert DeNiro from Casino! You'll be getting another email from me so we can get your sign designed! Everyone have a good night and come back here for more discussions on QR Code Signs! Yours truly, Monte
Sep 02, 2011 05:25 PM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Karen: You are welcome! When the viewing distance of QR Codes is greater, for instance on a yard sign, bigger is better. When used on flyers or other marketing materials where the viewing distance is only a few inches, the size does not matter.
Sep 04, 2011 05:10 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Bruce: I understand completely... First, I agree that it will take at least a few more years for the general public to recognize a QR Code and know what to do when they see it. QR Codes are gaining a lot of momentum and I believe that they will be used more by any and all industries that need to provide quick information to customers. It is a two-part plan: To provide quick info to prospects and generate lead capturing. Providing quick info must be easy too. Prospects want information on "that" house and want it now. Think about a brochure box... It's quick and easy but no lead capturing. A website rider can have lead capturing if you set up a form page for prospects to fill out first, but the URL must be short and memorable. Registering domain names for all your listings can get expensive. Not to mention that the riders are costly too and are not useable after that listing has sold.
Sep 04, 2011 05:40 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Arpad: In my opinion, it's best to generate a QR Code toward the listing info. Go to www.qrstuff.com on generating QR Codes for free! As far as Open House surveys, that sounds like a great idea!
Sep 04, 2011 05:50 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Gail: Yep, Lead Captuing is key!! There are a number of different companies that provide tracking info... Here are a few to check out: www.qrcodetraking.com www.beqrious.com www.qreatebuzz.com www.ranger.com Let me know what you think of these and if there are other sites that might be better!
Sep 04, 2011 06:15 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Roland: That's the idea! Go Hereford product info and pricing: http://www.jackpratt.com/index.php?real-estate-products&category=4&sub=237
Sep 04, 2011 06:19 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
Here for... Auto corrector my foot..
Sep 04, 2011 06:20 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Joy: if you and your team have any questions, please let me know. I would love to help!!
Sep 04, 2011 06:22 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Eva: It is easier, no doubt! Remember you are the winner of a QR Code side rider!!! I'll call you on Tuesday and we'll get square! Have a great Labor Day weekend!
Sep 04, 2011 06:26 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Jean: Glad to hear that QR Codes are working out for you! The hardware included should work on all frames that are one-inch and 1/8" thick.
Sep 04, 2011 06:36 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Jerri: Thank you!! I really hope to work with you! Are you going to mega camp? If so, look me up... We'll be there!
Sep 04, 2011 06:44 AM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.
@ Susan: Thank you very much! Joe is doing great! I'll tell him that you say hello... Let me know if you have any questions that I can help answer,
Sep 04, 2011 06:48 AM
Eva Aliaga
Partnership Realty Inc - Boca Raton, FL
Boca Raton & Delray Beach: SE Florida Real Estate

Hi Monte, cool I won. Thanks

Sep 06, 2011 04:02 PM
Monte Pratt
Jack Pratt Signs - Oklahoma City, OK
Expert in sign manufacturing & graphic design.

Sure did, Eva!  Call me at 800-299-5551 and we'll get started on your new QR Code sign!

Sep 07, 2011 03:53 AM