ARE YOU IN SERIOUS SEO COMPETITION WITH THE RICH AND FAMOUS?
This post was prompted by a conversation I had recently with a Coldwell Banker colleague and fellow ActiveRain member Paul Dougherty.
While involved in an SEO discussion, I happened to mention that, from day to day, I never knew if I would show up on Google's first page. There is another Jill Sackler who just happens to be a famous Psychologist, a generous philanthropist and art collector. She and her late husband, Dr. Arthur Sackler, were responsible for opening art museums all over the world.
As one might expect, Google is enamored with that Jill Sackler and her ranking is always at the very top. It's a constant battle to make sure I also appear on the front page.
Paul Dougherty then informed me that he has the identical situation. There is a former professional soccer star that shares his name and occupies a great deal of Google space, as well.
I started wondering about how common a problem this is. While an unusual name may not have been your best friend in grade school, by now, you probably realize how fortunate you are to have it. Certainly, when people search for you on the Internet, rest assured they will be able to find you.
As you can well imagine, in this day and age, everyone goes to the Internet first. Cindy Westfall, a good friend from ActiveRain, made this point in a recent blog post:
no-you-won-t-find-a-glamour-shot-of-me-in-the-phone-book-
Luckily, ActiveRain, Linkedin, Facebook and Twitter have serious Google juice. If you are active on social media, you will not remain incognito forever. Keep working at it and you will get to that first page; you just may have to keep producing to stay there.
Maybe, someday, I'll be in a position to open art museums around the world.
For now, I'm content with helping people move from the residence they're currently in to the lifestyle they're destined to engage in next.
Ginger Rogers courtesy of danceonair1986's photostream via Flickr.com's Creative Commons License
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