'I Love NY', the iconic logo created by Milton Glaser in 1977 is now bringing in millions to the state in licensing fees. The state started licensing the logo in '94 and, the Daily News reports, took in "more than $1.83 million in fees in the fiscal year 2011, an increase from $1.5 million the year before."
You can see the logo on everything that will take a logo. Perfume, water, T-shirts, posters, and all the kinds of souvenirs you could ever want to throw away when you get home.
Milton Glaser talking about NY and his successful logo
Join Milton and Shirley Glaser at Landmark Feast , an unprecedented outdoor farm dinner celebrating the Upper West Side and life’s essentials—great architecture, parks, people, food—all key to a sustainable future.
Sunday September 25th at the Arthur Ross Terrace at the American Museum of Natural History
Mitchell Hall, Associate Broker, The Corcoran Group
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