Slacked off on your blogging lately?

If you've been at it for a long time, that may not hurt your rankings much.

If, however, you blogged like a wild dog for a short time, then disappeared, your site rankings will likely tank.

Here is the actual Google Analytics visits chart for a 5-month period on one of my niche sites.

I wrote dozens of articles in May and June and got the 30-day traffic number up over 2000 (not bad for such a short time of working on the site).

Then I bounced off on another project and wrote . . . nothing . . . for a few months.

Traffic dropped by half.

Google Analytics Chart over 5 months

In a  few months, I'll share a new one with you - so we can see what a new, consistent blogging plan can do for traffic to a site.

Moral of the Story:

Consistency is KING - if you anticipate times when your blogging may suffer due to other committments, use the WordPress Blog Post Scheduling tool to space out a handful of posts over a week or two so your site has fresh content even if you are AWOL.

Traffic is hard to build but easy to lose!

Alison Nicklin Shuman | Austin Texas Real Estate | (512) 585-4758

FindRealAustin Real Estate in Austin

tweet for listing your home in Austin with Alison ShumanConnect With Alison Shuman on FacebookTexas Photos on FlickrGet LinkedIn with Alison Shuman Austin Realtor

Find Austin Homes for Sale

 

 
Post is included in group: ActiveSEO
Post is included in group: Blogging & SEO
Post is included in group: Dedicated Bloggers
Post is included in group: Real Estate SEO
Post is included in group: Technology

12 Comments on Google Analytics: A Visual Reminder of Why Consistency Counts

SEP
20
2011
159,952 Points Outside Blog Hit Router Called Shot Master

WOW ! Numbers don't lie. Thanks for sharing your lesson about consistency. I have seen immediate results from my short time blogging and I appreciate the reminder that this is a commitment to success for the long haul.
11:58am • #1
191,060 Points 2 Featured Posts Outside Blog

Consistency in anything is what the most successful people do - It is so easy to get derailed on other projects we sometimes forget what got us there in the first place. Thanks
12:06pm • #2
620,121 Points 97 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

I believe you are correct about the whole consistency thing, lol :)!  I need to get my act in gear with wordpress and doing that correctly :)! 
12:53pm • #3
2 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Great to see your stats also!  The numbers don't lie...I have been trying to post consistently.  Thanks for the info today with my blog!
2:13pm • #4
1,138,579 Points 154 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Great tip.  I forgot there was a scheduler.  i will need to look into it.  I need to do some more blog posts on my new site.  As I've gotten busy, I told myself I would do 1 a week and then pump it up when things calmed down...but now I think it's been at least 3 weeks.  i need to do something there this weekend a dn quick
2:29pm • #5
251,132 Points 16 Featured Posts Called Shot Master

Alison, you've made an excellent point.  I'm striving to be much more consistent myself. 

8:46pm • #6
251,132 Points 16 Featured Posts Called Shot Master

p.s.  I did miss seeing you around. 
8:46pm • #7
SEP
22
2011
2 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

Dear Alison ~ I suggested.  I feel that this is important.  I wanted to ask "niche" site?  I know there are ways in analytics to run various tests for marketing, but I am not sure how...  I wondered it you are able to shed some light on it & if this was one of those tests?  Great example.  Thanks.
9:47am • #8
SEP
23
2011
2 Featured Posts Hit Router Called Shot Master

Hi Pam - thanks for the suggest! I have a bunch of niche sites - some are hobbies, some are business sites for acquaintances and some others are my main business sites (so not really "niche" sites). 

Tests for marking, IMHO, work best when you have a lot of traffic. More traffic = more accurate results of the testing.

I would say, unfortunately, I'm not a great source for information on marketing tests - but would be greatly appreciative if anyone else reading this would link in some companies (or articles) they find to be of value.

I can share, though, that sometimes a single well-written, key-word targeted post can attract a LOT of business. I wrote one such article for remnant granite for a local granite company (on their website) and it gets calls/emails daily - enough to fill a large percentage of their weekly closed business.
2:51pm • #9
SEP
25
2011
163,682 Points 8 Featured Posts Outside Blog Called Shot Master
I believe! It's not only a matter of consistent blogging but also consistently updating your website, your Facebook page etc.
12:16pm • #10
2 Featured Posts Hit Router Called Shot Master

Hi Mark - you are absolutely right. We can't just focus on one thing - we have to make sure to spread the love around. I link back to my sites regularly from AR, FB, twitter, LinkedIn, etc., plus from press releases and comments left on other blogs. When I am plugging away, I see my traffic (and leads) pick up. When I slack off, I see traffic (and leads) drop off.
12:54pm • #11
SEP
26
2011

Thanks for the post.  I keep telling myself consistency is important to keep me motivated with my postings.
8:13pm • #12


What does the graphic say?
Leave a response…

(optional)
Spam Prevention:
 
Alison_img_019

Alison Shuman

Austin, TX

More about me…

Coldwell Banker United, REALTORS | (512) 585-4758

Address: 9442 N. Capital of Texas Hwy, Arboretum Plaza One, Suite 600, Austin, TX, 78759

Office Phone: (512) 434-7500 x 512 5

Cell Phone: (512) 585-4758

Email Me

Alison Nicklin Shuman is an Austin, Texas Real Estate Market Maven, Real Estate Photographer and real estate website SEO professional. Subscribe to Alison's blog for up-to-the-minute information on how to maximize the traffic to your website, and lure in readers with top-notch content and compelling photography.

By: TwitterButtons.com
By TwitterButtons.com

qrcode



Links

Archives

RSS 2.0 Feed for this blog

Find TX real estate agents and Austin real estate on ActiveRain.