The 3-Day Rule!  

There is a standard that sales people use in sales that if we all followed, our business would be soaring.  It's called the 3-day rule and here is how it works.  When you talk to a prospect, always take the time to get to know them and give them some information.  Then, try to schedule some time to build rapport and get to know them better and if all goes well, continue to work with them and keep working on finding them their dream house, etc.

Always ask for their contact numbers and email addresses and follow this rule if you have not heard from them in 3 days, call them and have some news for them to keep them excited!  In case you get their voice mail, here's a way to do this to really increase your chances...  

"Hey John, I have some great news!  Call me as soon as you get this message so I can tell you what I found out today!"  

This sparks their curiosity and should get you a call and when they do, have some news to tell them about like a new house you found them, the lower interest rates, etc.

If you are in the Carolinas, you can mention about our "Purchase Power" program that that we are promoting for paying most of the closing costs! (Let me know if you want a flyer on this!)  

Many will not or might not call back with a message like this...  

"Hey John, I hadn't heard from you and wondered if you were still interested in the house on Green Street..."  

Also, I've heard that 60% of sales occurs on or after the 6th call so don't give up too easily.  Get creative with your prospects so you can show them how good you are.

Hope these ideas helps your business soon.

 
Post is included in group: Century 21 Active Rainers
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Post is included in group: FOR SALE BY OWNER - MARKETING(FSBO)
Post is included in group: North Carolina Real Estate

8 Comments on 3-Day Rule

DEC
02
2011
1 Featured Post Outside Blog Called Shot Master

I'm not sure I follow this, but it is definitely a great rule to have!
9:17pm • #1
103,833 Points

Hi Sam, I have heard of this rule but can't say I always followed it but will try it again. Thanks for the good post. 
9:28pm • #2
630,102 Points 5 Featured Posts Localism Sponsor Outside Blog

If it works for you, its a good system.
10:31pm • #3
522,502 Points 10 Featured Posts Outside Blog Called Shot Master

Sam, you make great points about communicating with people.

       I learned to "have a reason for the call", and never to say or leave a negative message like your 2nd example above.
10:36pm • #4
870,787 Points Outside Blog Called Shot Master

Sam - Thank you for sharing detailed quality information on three day rule.
11:33pm • #5
201,522 Points 7 Featured Posts Attended Rain Camp Called Shot Master

Sam, Good post, 3 day rule is a great one, I bookmarked to put this in my phone strategies list.  Thanks for the post.
11:43pm • #6
DEC
03
2011
142,704 Points Called Shot Master

Always have positive news!  The glass must be half full.  Optimism sells!  Great post.
2:01am • #7
128,522 Points 1 Featured Post Outside Blog

Persistence is an absolute necessity in sales and especially in this economy!  Wear them down with your enthusiasm and charm and help them accomplish their goals. 

Thanks for the comments!
2:53pm • #8


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Sam Thompson - Green Tree - NC and SC 910-280-1114 - NMLS#70388

Laurinburg, NC

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Address: 112 West Blvd, Laurinburg, NC, 28352

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