Questions about design and redesign

Home Stager with Stage It Today 40354912

Hello all,

I have been staging homes for a couple of years now, but I have had several inquiries about designing homes that people are moving into (or redesigning, but adding some new things).  I have been reluctent to say yes to doing this sort of thing since I generally focus on the selling part.  I also do not have design schooling, but I love to decorate and give ideas to people.  I do redesign homes that already have their things, but how does a person go about working for clients doing design work and selecting/ purchasing things that fit their personality.  How do the consultations go?  If a client wants a certain look to the home, do I bring in magazines for them to go through and then what?  Any suggestions would really help me.


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Kathy Passarette
Creative Home Expressions - Mount Sinai, NY
L.I. Staging/Decorating

Hi Letitia ~ Well, I can only tell you what I do - everyone might have their own way of going about this.  When I first meet with an interior decorating client, I usually have an idea from our initial phone call of what they are looking for in terms of style and how much they want to do (paint, furniture, window treatments). 

I then bring with me what I think I will need for this particular client, whether it is my paint fan decks, fabric sample books or catalogs.   Sometimes the catalogs are just a starting point to see what they like, because while they may say they like contemporary what they are picking out is traditional.  When I do bring catalogs I usually bring Pottery Barn, West Elm, Ballard Designs and JC Penney.

Once we get an idea of what they are looking to do, I ask them if they have a budget in mind.  Most of them don't and seem to pick a number at random.  I then ask them if they would like to move ahead and I will do a budget, proposal and sample board.  Most people go for this next step, and this is where you really get to sell your ideas. 

I also tell my clients that if they have pictures of rooms or items that they like (whether it's a clock from one picture, an area rug from another or just the feeling of a whole room), it will be helpful in putting together ideas for them.

Hope this helps!

Oct 29, 2007 06:23 PM #1
Kristina Leone
Lionheart Home Staging, LLC - Minneapolis, MN
First I interview the homeowner to see what kind of "feeling" they want in there house.  It is helpful to bring pictures or magazines to see what style they are attracted to.  Then, I generally schedule a shopping day with the client to see what kind of decor appeals to them.  In the store I help them to decide what will work with the house and what won't.
Nov 21, 2007 12:23 PM #2
Julea Joseph
Reinventing Space - Chicago, IL
Julea Joseph House Stager - Reinventing Space
I'd get some additional education.  I'm sure you're great already, but if you're going to delve into design work, I'd make sure you knew exactly what you were doing 1st.  Local college, specialty training, etc...
Nov 21, 2007 02:36 PM #3
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Letitia Hodenfield

Making Rochester Beautiful One Home At A Time