I started a blog last night called "What do you do next?". It was supposed to be more for people that don't know if they should continue to market their home or if they should test out the rental market. Anyway, before I knew it I was on a tangent about short sale candidates.
This morning I wanted to reproach the subject of options. As a seller in a market with more than 57,000 listings you need to have options. Do you sell, sit on, or lease the property. The answer is different for every seller. Several of the conditions rely on: how much equity do you have in the property? If you have plenty of equity your choices are much easier. If you don't have much equity...what do you do? What sign do you put in front of the home?

If your only option is to sell your home then make sure to take every step to market your home to SELL. Don't bother testing the market because the market is declining still and you will end up losing. Make your home the nicest and the best priced home in the area. What do you look for in an agent?
- Professional Staging. (We hire a local professional that will stage your home inside and out. Better yet it won't cost you anything...we cover the cost.)
- Professional Comparative Market Analysis. You want to make sure your home is marketable against other homes in your area and SURROUNDING AREAS.
- Internet Marketing: 80% of buyers search online for homes before they call a REALTOR. You need to have an internet presence!
- AZcentral.com
- REALTOR.com
- Homes.com
- Google base
- Kijiji.com
- Craigslist.com
- msn.com
- yahoo.com
- MUCH, MUCH More......
- PHOTOS...we take a lot of photos and high quality ones to display your home to sell!!
- Virtual Tour...Listings with virtual tours take precedence.
- For sale signs with direct contact info.
- Full Color Fliers
- Post Cards to the Neighborhood
- And the list goes on.
If you are interested in putting your best foot forward and learning how to market your home to sell give JG Realty, llc a call and watch the results.
If you have been trying to sell and situations are such that you can't afford your monthly mortgage maybe you need to consider renting your home. If you do decide to rent make sure you hire a property management company that will protect your ASSetts (again we can help manage your property). If you're not sure what to rent your home for that's what we're for. We will let you know what the market will bear in your area.
Every situation is different and we don't charge for consulting so contact us and see if we can help. We always put your needs first!! For more info click on the logo below.

Rob,
It sounds like to you have put together an impressive value proposition for sellers in your marketplace, This is the type of thing i always tell brokers to do in order to be competitive and create a point of difference you need to be able to communicate an intriguing value proposition to potential clients.
Good Work!