Open Houses vs. Virtual Tours

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Every Realtor that has ever had a listing has always be asked by the seller - Are you going to to and open house?  Inside you are cringing because you know deep down inside that the likelyhood of you selling that home from the open house are almost nil.  Usually most of us will do one or so but then have to deal with the seller's questions of who came through and why is my house not selling.  In reality open houses benefit real estate agents as far as advertising and finding buyers for other properties.

There is also the security risks that can occur by an open house.  Thieves could tag team and steal valuables if only one agent is on duty or children could break or take things.  Agents must acknowledge the risks open houses pose to their personal safety.

Many experts believe virtual tours offer a safer and far more efficient alternative to open houses since over 75% of all buyers look for homes via the Internet.  Virtual tours stay open 24/7 and give buyers a good view of the interior, exterior and surrounding neighborhood.  They also miminize the resk of theft or injury and they can be shared with others via-e-mail.  Many buyers love to re-watch the virtual tour over and over if they really like the home.  A much more likely tool to sell your home.