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Do you know your numbers?

By
Real Estate Technology with BIC Services, LLC

 Do you know your numbers? Originally Posted in May 2008.

Occasionally, I try to do a quick sanity test to see how I am doing with my career and if there are any things I could be doing differently.  It helps me get focused and it also is a good stress reliever too.
 
Here's a good exercise that you can do to help you understand your business better.  I did it and I think it is going to help my business!  Print this and answer each question honesty and see if it helps you too.
 
A.  How much money do you need or want to make each month?
B.  How much do you make on  an average side?
C.  How many sides do you need to close per month? (A/B)
D.  How many prospects equals one closed side?

      (Leads to Close Ratio)
E.  How many new prospects do you need to talk to per month? (C*D)
F.
  Total number of prospects you need to talk to per weekday! (E/20)
 

My number was only 6/day!  What was yours?  My challenge is how many Realtors I need to talk to each day to get to talk to 6 prospects/day.  It's a much bigger number that you probably realize.
 
Now that you have your number, set a goal of half in morning, half in pm and take the rest of the day off when your total goal is hit! (Reward yourself each day and if you miss your goal for the day, increase you daily goal the next day.)  Save Saturday or Sunday to keep you on track for the week or for the month.  (Open houses are a good solution for this too.)
 
Other things to think about...
 

What parts of your job are you good at doing? 
Are you taking full advantage of this for your career?
Are you working the right hrs on the tasks that can help you the most?
Are you contacting your referral base & past clients on a regular basis?
What is happening in the market that you can take advantage of?
Are you educating yourself about the market and the industry?
Are you asking for business enough during your work day?
Are you asking your family and friends to refer folks to you?
What are your successful competitors doing that you could do?
 
Hard questions about your career you need to ask yourself occasionally.
 
Do you like what you do?
Do you like 100% sales?
What do you like most about your career?
What do you dislike about your career?
Are there any jobs out there that you would rather be doing?
What do people need that you can do in this economy?
What do people need that you like to do that you are good at?
Can your family help you in your business?  How?
What does your family like to do that can help your business?
 
When I do this, I realize that I am in the best job that I can do that fits my personality.  I hope you are too!  This really is a great industry and if we want to make more money during it, we just need to work a little smarter and maybe a little harder.
 
* Bonus Question:  How can I send more buyers to Sam so he can help me close them faster and easier?  (Had to throw that one in!)
 

Posted by: Sam Thompson

Southern Trust Mortgage - 910-852-9415

Senior Loan Officer - NMLS# 70388

Helping you GROW your business!

www.activerain.com./luckydog1- SC

www.activerain.com/luckydog2- NC

http://www.southerntrust.com/thompson

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