The name of the game in real estate is real estate listings. Now that does not mean to take every listing...it just means to take saleable listings, listings that are going to sell. Even these days, saleable listings sit longer on the market, sometimes saleable is just not enough.
I know the mind set Joe Blow will take it, my theory is let him...the most inventory does not necessarily mean the most money in our pocket...
I guarantee if you are not selective..it will cost you big money in the long run.
Skills you should sharpen...
Has this happened to you? Answer the questions truthfully...
You present an offer and a seller will not even negotiate, takes so personally they hang up on you. Did you do your job effectively?
Did you explain the selling process to the sellers in a manner that they would understand or did you use your business lingo and perform the stereotype Real Estate Agent hit and run? That means pick up the listing and gooooooooo.
The seller calls because they has not heard from you in 3 weeks...just wants to know what is going on. Ask yourself did you do your job effectively?
Doesn't it speak for itself if a customer has to call their agent for a little comfort and to have to be the one to lead the communication.
The seller wants to overprice the property, the sad part it is now in the Multiple Listing Service with the seller's price they thought their property was worth and your information right next to each other. Oh Brilliant...your name in lights!
If reputation is all we got, what have you just done to yours?
Tenants occupy the property. Have you met them and attempted to build a rapport with people you will have to interact with regularly? Have you explained what to expect and to give them reassurance after all selling this property will affect their lives too. Comfort them you will need their total cooperation.
Do seller's properties still look like seller homes once they are on the market? What would be a solution as an alternative to get that property sold? Is it price reduction, staging or repairing or possibly leaving their property? Do you have the guts to tell them?
Phrases tha
t may help you with seller's...Same phrases...different seller's..different scenerio's
"I understand how you feel about the offer but as a real estate professional my job is to keep you on your mission. That is to get your property sold! Based on factual numbers in the MLS and the media...the offer you received is not too bad."
"Thank goodness after all this time being on the market, you received 2 offers. Most seller's would say lucky you!"
" xxxx is a great starting point....something that I feel you could work with. I am not going to try and convince you one way or the other as what you should do but keep in mind our mission is to get your property sold. "
"That is why you hired us in the first place. I am simply presenting the facts."
"I know you feel that this offer is too low but if you were to counter back at a price acceptable to you what is the worst thing that could happen?
Another counter.or rejection..possibly getting closer to a price that is more acceptable to you."
"Let me share with you some info.... You say you received 2 offers at xxxxxxx...that tells me that is what a ready, willing and able buyer is willing to pay today. Possibly more but we will never know because you will not counter."
These words come out of my mouth constantly among other's. The consumer needs us be upfront, be forthright but most of all be ethical. These are just a few conversations that I have with sellers....how about you?
Are all of your
seller's satisfied customers? What are some of your meaningful conversations? Will they produce the same results for you in 2008 or can you stand to improve?
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