Free Real Estate Tool - Emotional Marketing Value Headline Analyzer -
I just came across this free real estate advertising tool. The Advanced Marketing Website offers this tool that will analyze your headline to determine the Emotional Marketing Value or EMV of your advertising headline.
I tested this tool using the following headlines:
"Buy now, real estate at bargain prices and low interest rates."
versus
"Free search luxury homes at bargain prices, and low interest rates."
The first headline scored a EMV of 18.18% and the second scored a EMV of 25% making the second headline my choice. Although I should play around with the tool a little more since the site informs me that a copywriter would try to achieve a 30% to 40% score.
Isn't this cool.
Here is the link for the Emotional Marketing Value Headline Analzer.
I hope this is helpful, let me know how you like it.
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