QR Codes are NOT for the Internet!

Hi Roger:  I agree with Scott #80, that makes no sense whatsoever and I have no idea why anyone would do that!  As for having them on your site--if you're a mobile user, it's a great way to capture a mobile site as you had out for a tour and is far quicker than typing in a url.  If they're there and people don't know what they're for, most don't think anything about it; others will 'check it out' and probably click on the bar code.  If that takes them to your search page, no harm, no foul. It's best to have the url embedded in the code for online use in those instances.  But, for those tech-savvy consumers, they love it!  It makes life simpler for them to scan and run.  I've had people tell me that they do that just before heading out of the office with a specific listing that they want to drive by on the way home.  It's the wave of the future so, I've embraced it and still have more to do with it than I've done already.  We'll see where this takes us! 

Great post. Basic info people need to know.

Roger, great subject! #21 suggests the the use of QR codes on your electronic media shows that you are a "savey" agent. This is the farthest from the truth! If you don't know the difference between a link and a QR code, you just proved to me that you are NOT internet savey at all.

I print mine on all of my outgoing envelopes! Yes, I still use snail mail for monthly correspondence to my clients. Why? Because nobody else does it, because lots of people still like to get "real" mail, because it put my "real" business card in their hands and because it's real easy to change email addresses to avoid junk mail (some people do this annually just to fend off the junk.)

Please do not think I am the one who is not internet savey. I have owned a computer since 1978, I was one of the very first to use a tablet (PC) in my business and did away with paper, all contracts were signed on my tablet (2006) and I have been using QR codes for almost 2 years!

Hi Roger,  Great observation.  I see th QR codes everywhere but also see them as the latest gadget for some.

you're preachin' to the choir, Roger.  You're preachin' to the choir.  I've been saying that for months... but everyone's so gung-ho to jump onto some new exciting technology, that they don't seem to understand it's use.

(and thanks for the information about the Northern Bald Ibis... a migratory bird found in barren, semi-desert or rocky habitats..)

Roger,

I'm a late-comer to QR codes (just used my first one on a new listing) and I realized the same things you're saying.  So thanks for confirming my thoughts.  They're for printed marketing pieices.

I have used them on signs, flyers and sign riders.  I had never thought about putting them on my business card-LOVE IT!!  I will certainly be adding it to my new cards when I order them. Maybe 2 codes?  One "learn about me" one "search for NC homes?"

Hi Roger, I came over after reading Debe Maxwell's blog earlier. You have some valid points why we should not be using QR code our AR websites. As you stated, it was intended for printed materials. I have used QR codes on my fliers, and sign riders, and even mail outs. I did remove my QR code on my AR signature awhile back.

Hi Roger,

You landed on a nerve!

We all try so hard to be cool.

To keep up.

To have the latest and greatest.

Pretty funny when we don't get the obvious!

Phil

I have never yet heard or read a cogent or compelling well-reasoned argument against putting a QR Code on a blog, site, or screen that consumers will see.  I believe in empowerment through choice.

Civilization is NOT threatened when consumers are offered choices as to how to gather information.

If we accept that it is always easier to keyboard in links than to scan them, then that should be equally true of print or screen,

So,as some have said, QR Codes have no function or place in marketing.  That may yet be true, but I see big time ads with QR Codes in greater numbers daily.

I'm no QR code expert...I do use them on my print marketing to make it interactive. I always thought using them on the Internet was kind of pointless, so it is good to have some of my thoughts about it validated.

Great post Roger. I think the recent influx of social media, mobile media, seo, etc... has many agents feeling lost an confused. Your post is short, to the point and very easy to understand. No doubt this will help those agents who's heads are swimming with all this new tech!