Our newest participants in Smarter Agent’s Free MLS Branded Mobile Application program are our friends in beautiful El Paso, Texas. I reached out to Jason Sanchez, Director of MLS & Technology for Greater El Paso Association of Realtors®, and asked him why they decided to take their MLS mobile.
“Mobile is the future or I should say in many ways the now! Most Consumers are moving to mobile browsing or app based technology and the consumer is our member’s client. Our goal is to bring more consumers to our members and with Smarter Agent’s technology I believe we can get closer to that goal.”
Jason also explained how important it is to his MLS to provide support to their consumers and to provide them with all of the necessary tools to be successful while searching for a new home, “We want to be a trusted Source for Real Estate in our Region for the consumer and we think Smarter Agent will take us one step closer to that goal.”
When it comes to getting Greater El Paso Association of Realtors’® free branded MLS mobile app out to their members and consumers, Jason replied, “Currently we are advertising the app on our consumer facing website and we are also promoting it on our digital billboard which faces our major interstate.”
Now that is how you go big! Nice job Jason and all of our friends at Greater El Paso Association of Realtors®. We look forward to watching your MLS prosper and grow!
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